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Books > Health, Home & Family > Self-help & practical interests > Advice on education

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Pricing Perspectives - Marketing and Management Implications of New Theories and Applications (Paperback, 1st ed. 2008) Loot Price: R2,772
Discovery Miles 27 720
Repayment Terms: R260 pm x 12*
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Pricing Perspectives - Marketing and Management Implications of New Theories and Applications (Paperback, 1st ed. 2008): S....

Pricing Perspectives - Marketing and Management Implications of New Theories and Applications (Paperback, 1st ed. 2008)

S. Rothenberger; Florian Siems

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Loot Price R2,772 Discovery Miles 27 720 | Repayment Terms: R260 pm x 12*

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The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: November 2008
First published: 2008
Editors: S. Rothenberger
Authors: Florian Siems
Dimensions: 229 x 152mm (L x W)
Format: Paperback
Pages: 230
Edition: 1st ed. 2008
ISBN-13: 978-1-349-30260-4
Categories: Books > Health, Home & Family > Self-help & practical interests > Advice on education
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 1-349-30260-0
Barcode: 9781349302604

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