How can you create products that successfully find customers? With
this practical book, you'll learn from some of the best product
designers in the field, from companies like Facebook and LinkedIn
to up-and-coming contenders. You'll understand how to discover and
interpret customer pain, and learn how to use this research to
guide your team through each step of product creation. Written for
designers, product managers, and others who want to communicate
better with designers, this book is essential reading for anyone
who contributes to the product creation process. Understand exactly
who your customers are, what they want, and how to build products
that make them happy Learn frameworks and principles that
successful product designers use Incorporate five states into every
screen of your interface to improve conversions and reduce
perceived loading times Discover meeting techniques that Apple,
Amazon, and LinkedIn use to help teams solve the right problems and
make decisions faster Design effective interfaces across different
form factors by understanding how people hold devices and complete
tasks Learn how successful designers create working prototypes that
capture essential customer feedback Create habit-forming and
emotionally engaging experiences, using the latest psychological
research
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
