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Customers the Day After Tomorrow - How to Attract Customers in a World of AI, Bots and Automation (Paperback) Loot Price: R755
Discovery Miles 7 550
You Save: R171 (18%)
Customers the Day After Tomorrow - How to Attract Customers in a World of AI, Bots and Automation (Paperback): Steven Van...

Customers the Day After Tomorrow - How to Attract Customers in a World of AI, Bots and Automation (Paperback)

Steven Van Belleghem

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List price R926 Loot Price R755 Discovery Miles 7 550 | Repayment Terms: R71 pm x 12* You Save R171 (18%)

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Phase 3 of digitalisation has started. A phase of artificial intelligence has revolutionised the buying behaviour of customers: collecting information, the buying process and customer service have changed dramatically. This book explains the impact of the 'internet of things', virtual assistants, bots and client data. But first of all this is a book about customers. In a world of automatisation the most important question remains: how can I be customer-oriented? "Steven is a much asked for keynote speaker for our events, always a highlight. He has a unique and authentic style: with a combination of academic depth and well-built cases he spices up his presentations with a tremendous amount of humor." - Anthony Belpaire, Google.

General

Imprint: Lannoo Publishers
Country of origin: Belgium
Release date: December 2017
Authors: Steven Van Belleghem
Dimensions: 210 x 260 x 24mm (L x W x T)
Format: Paperback
Pages: 240
ISBN-13: 978-9401445214
Categories: Books > Business & Economics > General
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LSN: 9401445214
Barcode: 9789401445214

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