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Implementing Corporate Social Responsibility - Indian Perspectives (Paperback, Softcover reprint of the original 1st ed. 2014)
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Implementing Corporate Social Responsibility - Indian Perspectives (Paperback, Softcover reprint of the original 1st ed. 2014)
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This book is a compilation of Corporate Social Responsibility (CSR)
theory and practices, with special reference to the Indian context.
Over the last few decades, which have seen the onset of
globalization, emergence of the industrial sector and an increased
focus on community development, much attention has been focused on
the role of corporations towards developing those societies where
their operations are based. The introduction and evolution of CSR
theories and practice in the developed countries has given CSR
theorists and practitioners the guidance to appropriately place and
implement CSR initiatives to help develop their role in the
developed societies. However, while ample literature exists on such
CSR practices, little has been done to aid the development of CSR
in developing countries. Characterized by peculiar economic,
political and social settings, the developing world needed its own
blueprint for how CSR works and how it could best succeed. The need
for doing is especially pertinent to a country like India, which is
presently at a very crucial threshold, economically, politically
and socially. Given the need to contextualize CSR theory and
practice to the developing context, several CSR theories and
practices have been explored in this book, which will provide
readers with a thorough understanding of CSR and its successful
implementation.
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