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How Digital Communication Technology Shapes Markets - Redefining Competition, Building Cooperation (Hardcover, 1st ed. 2017)
Loot Price: R2,113
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How Digital Communication Technology Shapes Markets - Redefining Competition, Building Cooperation (Hardcover, 1st ed. 2017)
Series: Palgrave Advances in the Economics of Innovation and Technology
Expected to ship within 12 - 17 working days
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This Palgrave Pivot explores how communication technology such as
the Internet has changed the nature of trade, focusing especially
on economy-wide reductions in company size (granularity) and the
role of retailers (disintermediation). By increasing access to
comparative data, influencing conceptions of time, and reducing the
number of intermediaries between creator and consumer,
technological connectivity is changing the very definition of
competition. In the new network economy, disintermediation and
granularity are turning cooperative information gathering and
sharing into a vital market institution. To exemplify the effects
of communication technology, Bhatt focuses on two markets with
particularly powerful effects on the economy: labor and education,
and CIME (communication, information services, media, and
entertainment). Mobile connectivity is radically changing the
extent, capabilities, and operations of these markets, both in
terms of the services they provide and how they interact with
consumers. Bhatt also explores how these benefits intersect with
new concerns about privacy and security when the line between
public and private information is becoming ever more fluid.
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