AC/DC - The Savage Tale of the First Standards War (Hardcover)

"You'll never look at your wall socket the same again."
--Evan Ratliff, coauthor, "Safe: The Race to Protect Ourselves in a Newly Dangerous World"

"From the twisted copper wires of electricity's early years McNichol spins a story buzzing with genius and fraud, ambition and infamy, hilarity and humiliation. It's a joy to read: a comic operetta of American industrial history, full of great men, small minds and an alarming number of dead dogs."
--Craig Stoltz, health editor, "Washington Post"

"Few writers explain technology as well as Tom McNichol. No one's as good at finding the humor in it."
--Jeffrey O'Brien, senior editor, "Wired" magazine

"A fascinating history of the battle that decided what comes through the wires when we flick a switch. A great story of how far people will go to prove they're 'right' - and make a buck."
--J. J. Yore, executive producer, public radio's Marketplace

"A tale of astonishing genius and greed, a perfect reflection of the competing forces that built corporate America. McNichol offers us a ringside seat at the birth of a superpower, and it's a bloody, messy, and altogether fascinating spectacle."
--Brooke Gladstone, cohost, NPR's "On the Media"

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