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Media Bias? - A Comparative Study of Time, Newsweek, the National Review, and the Progressive, 1975-2000 (Hardcover)
Loot Price: R2,552
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Media Bias? - A Comparative Study of Time, Newsweek, the National Review, and the Progressive, 1975-2000 (Hardcover)
Series: Lexington Studies in Political Communication
Expected to ship within 12 - 17 working days
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Media Bias? addresses the question: To what extent can mainstream
news media be characterized as "conservative" or "liberal"? The
study involves a systematic comparative analysis of the coverage
given to major domestic social issues from 1975 to 2000 by two
mainstream newsmagazines, Newsweek and Time, and two explicitly
partisan publications, the conservative National Review and the
liberal Progressive. Working from the idea that some biased
accounts of social issues can perform several positive functions
for the maintenance and vitality of political democracy, Adkins
Covert and Wasburn offer a new methodology for analyzing bias
empirically, one that is capable of producing valid and reliable
findings. They begin by defining the meaning of "bias" and discuss
possible methods of measuring media bias empirically and
systematically. By comparing each publication's coverage on
poverty, crime, the environment, and gender-issues in which the
line between the conservative and liberal positions are clearly
delineated-the authors consider both the positive and negative
consequences of media bias and how the bias plays out within a
media-conscious democratic society.
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