Does it pay for businesses to act morally? This book attempts to
answer this question. Taking a positive approach, it demonstrates
that, under certain conditions, organizations can act responsibly
and profitably at the same time. It elaborates on these conditions
and provides evidence for the assumed positive relation between
responsibility and profitability. The author uses analysis of the
acceptance of corporate social responsibility (CSR) policies across
Europe, the consequences of CSR on motivation, commitment and
absenteeism, and organizational responsibility and the bottom of
the pyramid as evidence that organizations can be profitable and
responsible at the same time. Uniquely taking an organizational
perspective on CSR, scholars and students of business ethics will
find this impressive book to be an invaluable resource. Business
professionals will also find plenty of important information in
this admirable compendium.
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