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MediaWriting - Print, Broadcast, and Public Relations (Hardcover, 5th edition) Loot Price: R4,901
Discovery Miles 49 010
MediaWriting - Print, Broadcast, and Public Relations (Hardcover, 5th edition): W. Richard Whitaker, Ronald D Smith, Janet E...

MediaWriting - Print, Broadcast, and Public Relations (Hardcover, 5th edition)

W. Richard Whitaker, Ronald D Smith, Janet E Ramsey

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Loot Price R4,901 Discovery Miles 49 010 | Repayment Terms: R459 pm x 12*

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MediaWriting is an invaluable resource for students planning to enter the dynamic and changing world of media writing in the twenty-first century. With easy-to-read chapters, a wealth of updated, real-world examples, and helpful "How To" boxes throughout, this textbook explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets. Some of the features included in the book are: A re-written Chapter 13, Writing and Reporting in the New New Media, with updates to how social media is used today Expanded chapters on print reporting methods and the Associated Press Stylebook Updates to Chapters 5 and 6, Legal Considerations in Media Writing, and Ethical Decisions in Writing and Reporting, discuss recent court cases and current ethical issues Explanatory "How To" boxes that help readers understand and retain main themes Illustrative "It Happened to Me" vignettes from the authors' professional experiences Discussion questions and exercises at the end of every chapter Designed to meet the needs of students of print and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with the skills necessary to succeed in their chosen writing field.

General

Imprint: Routledge
Country of origin: United Kingdom
Release date: March 2019
First published: 2019
Authors: W. Richard Whitaker • Ronald D Smith • Janet E Ramsey
Dimensions: 196 x 242 x 24mm (L x W x T)
Format: Hardcover
Pages: 402
Edition: 5th edition
ISBN-13: 978-1-138-34177-7
Categories: Books > Language & Literature > Literary & linguistic reference works > Creative writing & creative writing guides
Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Press & journalism
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LSN: 1-138-34177-0
Barcode: 9781138341777

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