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Business Research Methods (Paperback, 2nd edition) Price: R1,329
Discovery Miles 13 290
Repayment Terms: R125 pm x 12*
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Business Research Methods (Paperback, 2nd edition): William Zikmund, Christina Quinlan, Jon Carr, Mitch Griffin, Barry Babin

Business Research Methods (Paperback, 2nd edition)

William Zikmund, Christina Quinlan, Jon Carr, Mitch Griffin, Barry Babin

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Price R1,329
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Discovery Miles 13 290 | Repayment Terms: R125 pm x 12*

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Business Research Methods will show your students how to undertake all parts of their research through this clear structured guide. Christina Quinlan's qualitative and holistic approaches are combined with William Zikmund's quantitative and advanced methods to give your students a broad spectrum of approaches for their research project. It is a comprehensive and interesting text that is essential reading for any business student taking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks.

General

Imprint: Cengage Learning (Emea) Ltd
Country of origin: United Kingdom
Release date: 2019
First published: 2019
Authors: William Zikmund • Christina Quinlan • Jon Carr • Mitch Griffin • Barry Babin
Dimensions: 275 x 217 x 20mm (L x W x T)
Format: Paperback
Pages: 416
Edition: 2nd edition
ISBN-13: 978-1-4737-6035-6
Categories: Books > Computing & IT > General theory of computing > General
Books > Computing & IT > Applications of computing > General
Books > Varsity Textbooks
Books > Academic & Education > Varsity Textbooks > Business & Economics
Books > Academic & Education > Varsity Textbooks > Business Management
Books > Academic & Education > Varsity Textbooks > Management
LSN: 1-4737-6035-6
Barcode: 9781473760356

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