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The Franchise: Lebron James and the Remaking of the Cleveland Cavaliers (Paperback): Terry Pluto, Brian Windhorst The Franchise: Lebron James and the Remaking of the Cleveland Cavaliers (Paperback)
Terry Pluto, Brian Windhorst
R385 R357 Discovery Miles 3 570 Save R28 (7%) Ships in 10 - 15 working days
LeBron, Inc. - The Making of a Billion-Dollar Athlete (Hardcover): Brian Windhorst LeBron, Inc. - The Making of a Billion-Dollar Athlete (Hardcover)
Brian Windhorst 1
R605 R536 Discovery Miles 5 360 Save R69 (11%) Ships in 9 - 17 working days

From the New York Times bestselling author of Return of the King comes the story of LeBron James's incredible transformation from basketball star to sports and business mogul. With eight straight trips to the NBA Finals, LeBron James has proven himself one of the greatest basketball players of all time. And like Magic Johnson and Michael Jordan before him, LeBron has also become a global brand and businessman who has altered the way professional athletes think about their value, maximize their leverage, and use their voice. LeBron, Inc. tells the story of James's journey down the path to becoming a billionaire sports icon - his successes, his failures, and the lessons both have taught him along the way. With plenty of newsmaking tidbits about his rollercoaster last season in Cleveland and high-profile move to the Lakers, LeBron, Inc. shows how James has changed the way most elite athletes manage their careers, and how he launched a movement among his peers that may last decades beyond his playing days.

Return of the King - Lebron James, the Cleveland Cavaliers and the Greatest Comeback in NBA History (Paperback): Brian... Return of the King - Lebron James, the Cleveland Cavaliers and the Greatest Comeback in NBA History (Paperback)
Brian Windhorst, Dave McMenamin
R443 R413 Discovery Miles 4 130 Save R30 (7%) Ships in 10 - 15 working days
Return of the King - LeBron James, the Cleveland Cavaliers and the Greatest Comeback in NBA History (Hardcover): Brian... Return of the King - LeBron James, the Cleveland Cavaliers and the Greatest Comeback in NBA History (Hardcover)
Brian Windhorst, Dave McMenamin
R894 R817 Discovery Miles 8 170 Save R77 (9%) Ships in 10 - 15 working days
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