This book both demonstrates the ways in which individuals engage in the mobilization process and serves to explain how mobilization occurs. Through a detailed qualitative analysis of in depth interviews, document analysis, and field research, Robinson traces the beginning of a community social movement throughout the life of the movement effort. Whereas many studies ofmobilization are historical, this study offers a close analysis of mobilization efforts as they were occurring. The story of how changes in mobilization occur is demonstrated by how individuals gain information from different sources and frame the issues leading to mobilization activities. Overall the book not only contributes to an understanding of why community mobilization occurs, but helps explain that as well. This is an important read for students, researchers, and community groups alike. This book provides sociological context to environmental problems that would be useful in courses and library collections in sociology, social movements, community and environmental studies.