Updated and expanded from the first edition of Web Traffic Magnet, this is an enhanced step-by-step guide to driving more visitors to your website, and converting those visitors to high quality leads. Focused on the budget-conscious, almost all of the action items recommended here are absolutely free to do. Even if you personally are not technical, you can pass simple instructions to the person or organization who built your site. Web Traffic Magnet 2 has three times the content and is expanded to cover Lead Generation, social media tools (like Facebook and Twitter) and even Google+.
Every recommended action item is delivered as a discrete task, so the reader can jump back and forth to tackle any one task or tasks when and if they feel the time or opportunity is right.
In addition, each recommended action item is tagged with a "Difficulty," "Cost" and "Reward" indicator. For those on a limited budget, the cost-free actions can be done first. For those with less technical knowledge, the easier tasks can be done first. Most of the tasks are free to do and most are easy.
Use this book to dip your toe into "Search Engine Optimization" and "Lead Generation," or dive straight into the deep end if you are already familiar with the easier steps.
Replete with screenshots and supporting evidence from real world businesses and websites, Web Traffic Magnet 2 includes contributions from readers of the original edition.
Put your website on a track to success today by using the wisdom and experience of the author's 17 years of delivering web success to his clients as well as in his own businesses.
Have a question? Get in touch with the author on his supporting website for this or any other book in the Small Business Owner series (www.sboseries.com).

Every small business, sooner or later, decides it is time to use the Web to grow their business. Competitors are doing it, and are making headway. To help you take your business profitable to the Internet, Bricks to Clicks helps you ask the right questions, understand the challenges and risks, make the best choices around how to build your website, attract visitors, generate leads and set the course for your long term success and profit through your web presence. It all starts with asking the right questions. How much should I spend on my website? What are my choices on how to build it? Who can help me build it and support it? How do I measure success at every stage? How do I use Social Media (Facebook, Twitter, etc.)? How do I turn visitors into quality sales leads? When will my website start making money? What is a Target Landing Page and how do I create an effective one? How do I create an effective Blog, and what exactly is a Blog? What is the primary purpose of a website for a small company? How do I protect my investment? Can I build a website on a budget or for free? Should I migrate my sales from eBay to my new website? Can I do without a website? Bricks to Clicks helps every small business owner ask the tough questions, get the right answers, and build a valuable and profitable online brand for the long term. It helps you understand how different selling online is from selling from a physical, 'bricks-and-mortar' store. Written for the non-engineer small business owner, Bricks to Clicks deals with the challenges from a business person's perspective, taking a lot of the mystery out of the language and physics of creating a profitable Web Presence for the long term.