For undergraduate principles of marketing courses. Everything students need to know to develop their 'management sense' and be successful Fundamentals of Management covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organisations. The 11th Edition maintains a focus on learning and applying management theories, while now also highlighting opportunities to develop the skills in high demand by today's employers. Fundamentals of Management offers an easy-to-understand, straightforward, and realistic approach to what works for managers and what doesn't - with the ultimate goal to help students be successful in their careers.

"Strategic Management in Action" presents current strategic management theories and practice in an engaging and easy-to-read format. Coulter effectively blends theory with plenty of opportunity to practice throughout the text, providing readers with the ideologies, ethical dilemmas, and unique strategies of today's real managers and organizations in action.

With a renewed focus on job-relevant skills, the newest edition of this bestselling text helps management and non-management students alike better prepare to enter the workforce. Management, 15th Edition, Global Edition, vividly illustrates effective management theories by incorporating the perspectives of real-life managers. Through examples, cases, and hands-on exercises, students will see and experience management in action-helping them develop the specific skills that employers are looking for and understand how the concepts they're learning about actually work in today's dynamic business world.

This package includes a physical copy of Fundamentals of Management: Global Edition, 8/e by Stephen Robbins, David De Cenzo and Mary Coulter, as well as access to the eText and MyManagementLab. For Principles of Management courses. The practical tools of management presented through in-depth practice. Robbins/DeCenzo is a brief, paperback text that gives students more depth and breadth with practical tools to practice their management skills than any other textbook. The eighth edition provides a self-contained section on developing management skills and includes new exercises, modules, and boxes. Combine this textbook with MyManagementLab! See the hands in the air, hear the roar of discussion-be a Rock Star in the classroom. MyManagementLab makes it easier for you to be a rock star in the classroom by helping you hold students accountable for class preparation, and getting students engaged in the material through an array of relevant teaching and media resources. Visit MyManagementLab.com for more information.