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African Leadership is an edited collection enriched by the people
who have lived and experienced indigenous leadership first-hand,
demonstrating how African leadership is distinctive from usual
Western hegemonic paradigms. Providing an indepth discussion of the
components, context, followers, and skills that contribute to the
success of African leaders, African Leadership concludes with
meaningful applications for 21st-century leaders globally.
While moving image advertising has been around us, everywhere, for
at least a century, the topic has tended to be overlooked by cinema
studies. This far-reaching new collection makes an incisive
contribution to a new field of study, by exploring the history,
theory and practice of moving image advertising, and emphasising
the dynamic and lasting relationships between print, film,
broadcasting and advertising cultures.In chapters written by an
international ensemble of leading scholars and archivists, the book
covers a variety of materials from pre-show advertising films to
lantern slides and sponsored 'educations'. With case studies of
advertising campaigns and archival collections from a range of
different countries, and giving consideration to the problems that
advertising materials pose for preservation and presentation, this
rich and expansive text testifies to the need for a new approach to
this burgeoning subject that looks beyond the mere study of
promotional film.
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