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Electronic commerce is here to stay. No matter how big the dot-com
crisis was or how far the e-entrepreneurs' shares fell in the
market, the fact remains that there is still confidence in
electronic trading. At least it would appear that investors are
confident in e-companies again. However, not only trust of venture
capitalists is of importance--consumers also have to have faith in
on-line business. After all, without consumers there is no
e-business. Interacting lawyers, technicians and economists are
needed to create a trustworthy electronic commerce environment. To
achieve this environment, thorough and inter-disciplinary research
is required and that is exactly what this book is about.
Researchers of the project Enabling Electronic Commerce from the
Dutch universities of Tilburg and Eindhoven have chosen a number of
e-topics to elaborate on trust from their point of view. This
volume makes clear that the various disciplines can and will play a
role in developing conditions for trust and thus contribute to a
successful electronic market.
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