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The Internet and the introduction of the mp3 player quietly launched a change in communication many believe more important than the World Wide Web. This disruptive change is called Podcasting, and it is the future of business media. Millions are consuming Podcast content - at the time and place of their choosing. They are in control, and they will never give it back. For businesses that embrace this technology, the result is a level of communication intimacy they could only once but dream of. Businesses who implement this new meme for media exchange will build relationships more profitable than ever. Those who pass on Podcasting as a fad will suffer the same fate as those who waited for the Internet to fade away. "The Business Podcasting Bible" reveals how Business Podcasting can be used to maximize business intimacy, accelerate communication, and boost your bottom line. Discover how the time and place shifting of media content puts the power of the Internet into the hands of your audience and lets you know that wherever my audience is, I am. Flip to Page 77 to Get Free Instant Access To Hours of Exclusive Podcast Training. Plus, Enter to Win a Preloaded iPod __ Alex Mandossian, co-host of the popular Marketing Online Live Podcast (http: //www.MarketingOnlineLive.com), is considered one of the top 10 freelance direct marketers in America today. Since 1991, Alex Mandossian has generated over $233 million in sales and profits for his clients and partners via "electronic marketing" media, such as TV infomercials, online catalogs, 24-hour recorded messages, voice/fax broadcasting, Teleseminars, Webinars, Podcasts and Internet Marketing. __ Paul Colligan is co-host of the Marketing Online Live Podcast (http: //www.MarketingOnlineLive.com) and owner of several popular Internet properties that include The My Podcast Center Podcast Directory, Automate Sales, Podcast Tools and Premium Podcasting. He is also a popular speaker on Internet technology topics and frequently speaks online, on the air and before audiences about his passions. He has presented at events around the world that include Podcast Expo, The Business Podcasting Summit, Internet World, Linux World, Commission Junction University, Big Seminar, The X-10 Seminar and Microsoft Tech-Ed.
When the original version of YouTube Strategies went to #1 at Amazon, and continued to sell impressive numbers (and) to great reviews, I knew this book had her part in the marketplace and dialog. To my past readers and supporters, I can't thank you enough. Why the update for 2014? We're seeing a rapid maturation at YouTube in areas that should be part of any YouTube Strategy - at any level. Some of these elements weren't in the first book. They are in this one. In my history of producing Internet training (I've been online since before there was the Web), I've prided myself on creating content that lasted. Last year I made 4 different videos in the studio that I had to delete before I could publish them because of the changes being made a YouTube. Live Video isn't the only "new" thing for YouTube. From a fully integrated Social Engine (across Google Plus and the other social networks) to Premium (paid) content options, YouTube's reach, and your potential impact with it, grows every day. YouTube keeps getting bigger and bigger - and her reach and impact continue to grow at an extremely impressive rate. At the time of writing, YouTube reports seeing 100 hours of video uploaded to their site every single minute. I'm sure by the time this book goes to press, the number will go up. Note: this doesn't include Live video on YouTube - another fast growing segment of what we're watching online. Getting impact from your videos at YouTube is a much math problem as it is anything else. We address some of those issues here. So, with that, I (re)release this book updated for 2014. At it's core are the top 21 questions I get asked about YouTube (as well as a few that people should be asking). I am still asked these questions on a regular basis and I am still convinced that YouTube Strategies begin with a clear understanding of how YOU need to answer these questions in your own YouTube efforts. At the end of each answer is an even shorter summary and a few action items. Put them to good use - and TAKE ACTION.
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