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This new textbook, Hospitality Revenue Management: Concepts and
Practices, provides a comprehensive, in-depth introduction to the
basic concepts and best practices of hospitality revenue
management. With a real-world, hands-on approach, the book places
students in the role of a revenue manager striving to succeed in an
ever-changing hospitality business environment. The book takes a
unique multi-author, collaborative approach, with chapters from
outstanding industry leaders who share their experience and provide
the information necessary to arm students with the most up-to-date
tools and methods they to be effective in the hospitality revenue
management field. The chapters cover the important topics in
hospitality revenue management, including hotel pricing, hotel
segmentation, distribution channels, competitive analysis, hotel
forecasting, performance analysis, market data, supply and demand
management, and more.
This new textbook, Hospitality Revenue Management: Concepts and
Practices, provides a comprehensive, in-depth introduction to the
basic concepts and best practices of hospitality revenue
management. With a real-world, hands-on approach, the book places
students in the role of a revenue manager striving to succeed in an
ever-changing hospitality business environment. The book takes a
unique multi-author, collaborative approach, with chapters from
outstanding industry leaders who share their experience and provide
the information necessary to arm students with the most up-to-date
tools and methods they to be effective in the hospitality revenue
management field. The chapters cover the important topics in
hospitality revenue management, including hotel pricing, hotel
segmentation, distribution channels, competitive analysis, hotel
forecasting, performance analysis, market data, supply and demand
management, and more.
Human Resource Management in Hospitality Cases adopts a practical
case-based approach to develop critical thinking and
problem-solving skills in future hospitality managers. Using
tried-and-tested real-life scenarios, this book thoroughly prepares
hospitality students for a career in the field. Chapters are
comprised of 75 short vignettes, split into nine sections that
reflect and cover the primary challenges facing hospitality
managers on a daily basis, including leadership credibility,
building and managing employee performance, managing a diverse
workforce, dealing with problem behaviors, and many others, all
contextualised within the hospitality industry. With a main "think
point" and series of questions for each case, the book is a highly
insightful and engaging read. Suggested answers and solutions to
the questions can be found within the extensive online resources
that complement the book. Each section is also contextualized and
theorized with an additional reading section, organized by key
concept. This book will be essential for all students of
hospitality and an invaluable resource for current practitioners in
the field as well.
From restaurants to resorts, the hospitality industry demands
strong operations management to delight guests, develop employees,
and deliver financial returns. This introductory text provides
students with fundamental techniques and tools to analyse and
improve operational capabilities of any hospitality organization.
This book spans a breadth of topics critical to today's operations
leaders. Each topic surveys key theories, frameworks, and industry
examples, with additional depth achieved through engaging learning
features. Uniquely, the book is set out in standalone chapters that
can be digested individually or together; allowing flexibility for
instructors and readers seeking to learn specific subject matter.
Whether a student preparing for their career, or a professional
seeking tools, readers will gain valuable knowledge from Operations
Management in the Hospitality Industry.
Human Resource Management in Hospitality Cases adopts a practical
case-based approach to develop critical thinking and
problem-solving skills in future hospitality managers. Using
tried-and-tested real-life scenarios, this book thoroughly prepares
hospitality students for a career in the field. Chapters are
comprised of 75 short vignettes, split into nine sections that
reflect and cover the primary challenges facing hospitality
managers on a daily basis, including leadership credibility,
building and managing employee performance, managing a diverse
workforce, dealing with problem behaviors, and many others, all
contextualised within the hospitality industry. With a main "think
point" and series of questions for each case, the book is a highly
insightful and engaging read. Suggested answers and solutions to
the questions can be found within the extensive online resources
that complement the book. Each section is also contextualized and
theorized with an additional reading section, organized by key
concept. This book will be essential for all students of
hospitality and an invaluable resource for current practitioners in
the field as well.
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