This work is an examination of borderless markets where national boundaries are no longer the only relevant criteria in making international marketing, economic planning, and business decisions. Understanding political and nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. National culture is one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 75,000 statistics are provided for over 230 national groups covering a number of social, economic, and business variables. A significant review of literature is also included.

This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Language is often one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 130,000 statistics are provided for over 460 language groups covering a number of social, economic, and business variables. A significant review of literature is also included.

This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Religion is one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 26,000 statistics are provided for over 70 religious groups covering a number of social, economic, and business variables. A significant review of literature is also included.

This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Ethnic culture is one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 120,000 statistics are provided for over 400 ethnic groups covering a number of social, economic, and business variables. A significant review of literature is also included.

This beautiful book is a lavishly illustrated look at the most important atlases in history and the cartographers who made them. Atlases are books that changed the course of history. Pored over by rulers, explorers and adventures these books were used to build empires, wage wars, encourage diplomacy and nurture trade. Written by Philip Parker, an authority on the history of maps, this book brings these fascinating artefacts to life, offering a unique, lavishly illustrated guide to the history of these incredible books and the cartographers behind them. All key cartographic works from the last half-millennium are covered, including: The Theatrum Orbis Terrarum, considered the world's first atlas and produced in 1570 by the Dutch, geographer Abraham Ortelius. The 17th-century Klencke - one of the world's largest books that requires 6 people to carry it The Rand McNally Atlas of 1881, still in print today and a book that turned its makers, William H Rand and Andrew McNally into cartographic royalty. This beautiful book will engross readers with its detailed, visually stunning illustrations and fascinating story of how map-making has developed throughout human history.

In an age where many see screenwriters as the storytellers of the new century and everyone appears to be trying to write a screenplay, this book provides the framework for you to write a great screenplay. It goes beyond the concerns of act structure and the merits of story-driven - as opposed to character-driven - screenplays to tackle the real complexities of writing a compelling screenplay.
This second edition contains:
- the different layouts for film, television, documentary and corporate screenplays
- a detailed analysis of what is required from a premise, an outline, a step outline, a treatment and a first draft
- a simple stage by stage guide to the inevitable re-write
- tips on finding an agent.
This new approach to writing for film and television covers everything from finding an idea to writing a finished screenplay. The author's framework, 'A Creative Matrix', brings together all the elements of screenplay writing - from story, character, theme, and dramatic structure to plot, genre, tone and style in an understandable way that is easy to follow. His analysis includes illustrating what comprises a good thriller, identifying the different types of sit-com, and showing the qualities of a screen romance that both works and convinces.
The author uses examples from across European, American and World Cinema, as well as television, and this revised edition now contains a comprehensive index.

A spectacular, puzzle-fuelled, myth-busting journey through the hidden history of Britain in 500 questions. Britain's history is one of the richest and most complex in Europe. From the first Stone Age settlers, through the Roman occupation, the waves of Germanic and Viking invaders, the wars of the Middle Ages, the consolidation of the United Kingdom, the British Empire, the two World Wars and today's post- industrial country, its development is filled with well-known highpoints and lesser-known byways. The British History Puzzle Book poses fascinating and fiendish questions which will test your knowledge of the nation's history to the limit and reveal a treasure trove of astonishing facts. Illustrated with beautiful images from the British Library's collection, The British History Puzzle Book will provide hours of entertainment and delight readers with questions for history novices to experts alike. So if you've ever wondered where cricket was invented, how many husbands the reigning queens of England have had, or who the first recorded tourist to visit Britain was, then The British History Puzzle Book will provide all the answers.

Test your knowledge of kings and queens by attempting to answer some 300 questions across 25 topics, from early kingdoms to the realms of England, Scotland and Wales and the British Royal Family of the modern era. The topics range from Coronations to Sports and Pastimes – from the first English queen crowned in her own right to the only royal to have won an Olympic Medal. Do you know which country’s national anthem uses the same music as ‘God Save the King’? Whose corpse is said to have exploded in its coffin? What was Queen Victoria’s first name? These hundreds of puzzles are accompanied by a wealth of illustrations from the collections of the British Library. Accept the challenge and see how much more you can learn.

This lavishly illustrated book provides a unique insight into the evolution of mapmaking and the science behind it, from the stone age to the digital age.  Britain’s leading cartographic author takes us on a historical journey through how the greatest maps were created. Exploring key cartographers and mapmaking methods, as well as fascinating interludes on subjects such as the very first maps, deliberate mistakes, and superlative maps, this comprehensive guide explores how the techniques and technology have developed throughout human history: • Evolving methods of surveying: from the Roman groma, through the naval instruments of the magnetic compass, astrolabes and sextants, to the 20th century revolution of aerial photography  • Drawing tools and materials: from Babylonian maps carved in clay, to digital maps created via touchscreen • The introduction of various mapping conventions and key components of a map: from Ptolemy's introduction of longitude and latitude, through the 13th century origins of having north at the top, to the various projections used to represent the Earth.   With visually stunning historic maps and antique instruments, this book will engross readers with its fascinating stories of how we came to chart our world.

The British Library has one of the largest and most impressive cartographic collections in the world, including manuscript maps and atlases, administrative records and plans, large-scale surveys, and digital maps. From this rich resource, 100 fascinating examples ranging from world and city maps, celestial and sea charts, literary and statistical maps, curiosities and fake maps have been selected as the basis for this puzzle book. Each map is faithfully reproduced with a description of its creation and use, followed by details showing areas of particular interest. Readers are asked to scrutinize the maps to answer a series of historical and geographical questions, all the while enjoying new perspectives on the world we live in provided by our eclectic and extensive archive.

This first interdisciplinary review on how climate affects human behavior provides an introductory framework for research in the field, surveys climatic data around the world, and covers over 3,000 sources. The bibliography is organized topically into chapters dealing with physiological, psychological, sociological, and economic effects of climate on people. The bibliography identifies important sources relating to acclimation, allergies, diet, diseases, affective disorders, aggression, personality, mental illnesses, accidents and injuries, crime, fertility, mortality, migration, suicide, consumer and industrial behavior, macroeconomic policy, and methodologies. A detailed author, subject, and country and regional index make this careful review easily accessible for varied use by students, teachers, researchers, policymakers, and business persons or managers.

Discover history as you've never seen it before - and all the stuff you never knew happened at the same time! Did you know the woolly mammoths were still around when the Egyptians built their pyramids? Or that Leonardo Da Vinci lived at the same time as Henry VIII and the Aztecs? Welcome to The History of Everywhere, a fascinating guide to all the stuff you never knew happened at the same time! In lively maps, see the whole world of history: from ancient times to the modern day, watch civilizations rise and fall, spot fascinating connections and coincidences, and discover the people and events you never learnt about in school. Prepare for a fascinating journey around the world that will change the way you see history!

Pre order the fascinating exploration of Britain's ever-changing identity. ________ Can the questions over Britain's future be answered by maps of our past? What is Britain? How did our nation get to be the shape that it is? And will those borders change? Not long ago, these questions were rarely posed, as it felt as though Britain's borders were an immutable fact, the bedrock upon which British culture could stand forever. But after the Scottish and Brexit referenda we discovered that British identity is more fragile than we ever believed.