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Blended Learning Zur Verbesserung Der Gesprachsfuhrung Im Verkauf - Einsatz Und Evaluation Beim Training Von Verkaufsgesprachen... Blended Learning Zur Verbesserung Der Gesprachsfuhrung Im Verkauf - Einsatz Und Evaluation Beim Training Von Verkaufsgesprachen Im Einzelhandel (German, Paperback, 2006 ed.)
Prof Dr Heinz Mandl; Thorsten Bosch
R1,741 Discovery Miles 17 410
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Thorsten Bosch stellt die Messbarkeit des Trainingserfolgs im soft-skill-Bereich in den Mittelpunkt seiner Untersuchung und evaluiert das von ihm selbst entwickelte "Bosch-Modell," ein Blended Learning-Konzept zur Verbesserung der Fahigkeit zum Fuhren von Verkaufsgesprachen. Hierbei stutzt er sich auf laufende Kundenprojekte seines Beratungsunternehmens und misst sozusagen in Echtzeit."

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