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Since the publication of Solomon Volkov's disputed memoirs of
Dmitri Shostakovich, the composer and his music has been subject to
heated debate concerning how the musical meaning of his works can
be understood in relationship to the composer's life within the
Soviet State. While much ink has been spilled, very little work has
attempted to define how Shostakovich's music has remained so
arresting not only to those within the Soviet culture, but also to
Western audiences - even though such audiences are often largely
ignorant of the compositional context or even the biography of the
composer. This book offers a useful corrective: setting aside
biographically grounded and traditional analytical modes of
explication, Reichardt uncovers and explores the musical
ambiguities of four of the composer's middle string quartets,
especially those ambiguities located in moments of rupture within
the musical structure. The music is constantly collapsing,
reversing, inverting and denying its own structural imperatives.
Reichardt argues that such confrontation of the musical language
with itself, though perhaps interpretable as Shostakovich's own
unique version of double-speak, also poignantly articulates the
fractured state of a more general form of modern subjectivity.
Reichardt employs the framework of Lacanian psychoanalysis to offer
a cogent explanation of this connection between disruptive musical
process and modern subjectivity. The ruptures of Shostakovich's
music become symptoms of the pathologies at the core of modern
subjectivity. These symptoms, in turn, relate to the Lacanian
concept of the real, which is the empty kernel around which the
modern subject constructs reality. This framework proves invaluable
in developing a powerful, original hermeneutic understanding of the
music. Read through the lens of the real, the riddles written into
the quartets reveal the arbitrary and contingent state of the
musical subject's constructed reality, reflecting pathologies ende
Since the publication of Solomon Volkov's disputed memoirs of
Dmitri Shostakovich, the composer and his music has been subject to
heated debate concerning how the musical meaning of his works can
be understood in relationship to the composer's life within the
Soviet State. While much ink has been spilled, very little work has
attempted to define how Shostakovich's music has remained so
arresting not only to those within the Soviet culture, but also to
Western audiences - even though such audiences are often largely
ignorant of the compositional context or even the biography of the
composer. This book offers a useful corrective: setting aside
biographically grounded and traditional analytical modes of
explication, Reichardt uncovers and explores the musical
ambiguities of four of the composer's middle string quartets,
especially those ambiguities located in moments of rupture within
the musical structure. The music is constantly collapsing,
reversing, inverting and denying its own structural imperatives.
Reichardt argues that such confrontation of the musical language
with itself, though perhaps interpretable as Shostakovich's own
unique version of double-speak, also poignantly articulates the
fractured state of a more general form of modern subjectivity.
Reichardt employs the framework of Lacanian psychoanalysis to offer
a cogent explanation of this connection between disruptive musical
process and modern subjectivity. The ruptures of Shostakovich's
music become symptoms of the pathologies at the core of modern
subjectivity. These symptoms, in turn, relate to the Lacanian
concept of the real, which is the empty kernel around which the
modern subject constructs reality. This framework proves invaluable
in developing a powerful, original hermeneutic understanding of the
music. Read through the lens of the real, the riddles written into
the quartets reveal the arbitrary and contingent state of the
musical subject's constructed reality, reflecting pathologies ende
Bachelorarbeit aus dem Jahr 2012 im Fachbereich Medien /
Kommunikation - Public Relations, Werbung, Marketing, Social Media,
Note: 1.0, Hochschule fur Technik und Wirtschaft Berlin, Sprache:
Deutsch, Abstract: Abstract Geschichten sind ein wesentlicher
Bestandteil des Menschen und begleiten ihn seit Jahrtau- senden in
einer Vielzahl von Lebenssituationen. Auch Unternehmen entdecken
zunehmend das Geschichtenerza hlen (Storytelling) als ein wichtiges
Instrument, um sich von der Konkurrenz abzuheben. Die vorliegende
Bachelorarbeit setzt sich mit Unternehmen auseinander, denen es
allerdings nicht gelingt den Erza hlstrom ihrer individuellen
Unternehmensgeschichte am Leben zu halten und demnach einem Bruch
im Storytelling gegenu berstehen. Der Fokus der Arbeit liegt dabei
auf den Zielen und Strategien, die Unternehmen im Umgang mit sich
wandelnden Unternehmensgeschichten anvisieren. Im ersten Teil setzt
sich die Arbeit mit theoretischen Vorbetrachtungen u ber die
Begriffe der Unternehmensgeschichte und des Storytellings
auseinander, um eine Grundlage fu r den weiteren Verlauf zu
liefern. Im zweiten Teil werden die auslo senden Umsta nde
beleuchtet, die zu einem Wandel der Geschichte eines Unternehmens
fu hren ko nnen. Hauptaugenmerk liegt dann auf dem dritten Teil, in
dem an Hand von unterschiedlichen Beispielen aus der Praxis gekla
rt wird, welche Ziele und Strategien Unternehmen anvisieren und wa
hlen, um den Unternehmensgeschichten-Wandel zu realisieren.
Inhaltsverzeichnis KAPITEL 1 Einleitung KAPITEL 2 Theoretische
Vorbetrachtungen 2.1 Unternehmensgeschichten 2.1.1 Begriff
Unternehmensgeschichte 2.1.2 Aufbau einer (Unternehmens-)Geschichte
2.1.3 Ziele von Unternehmensgeschichten 2.2 Storytelling 2.2.1
Begriff Storytelling 2.2.2 Relevanz der Storytelling-Methode
KAPITEL 3 Bru che im Storytelling 3.1 Bru che auf der Handelnden-
und Bu hnenebene 3.2 Bru che in der Mikro- und Makroumwelt KAPITEL
4 Ziele im Umgang mit Unternehmensgeschichten 4.1
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