Mixing and mastering, the two final steps in the complex process of sound engineering, require both artistic finesse and technical facility. Even the slightest difference in the way a sound is processed can lead to a shift in the overall aesthetic of a piece, and so sound engineers must work towards an understanding of sound engineering that is particularly oriented towards the artistic and aesthetic. In order to create effective mixes, a sound engineer must maintain a distinct set of artistic goals while drawing on an in-depth understanding of the software involved in the process. Creating final masters requires specialized aural skills and a similarly advanced understanding of the software in order to fine-tune the product with respect to these goals. Mixing and Mastering in the Box addresses the practical and technological necessities of these two final steps without neglecting the creative process that is integral to the creation of high-quality recordings. Savage focuses primarily on creating mixes and masters in the Digital Audio Workstation (DAW), or "in the box," currently a popular platform in the field of sound engineering due to the creative advantages and advanced technological capabilities it offers to its users. However, much of the information presented in Mixing and Mastering in the Box is also applicable to analog mixing gear or a hybrid system of digital and analog tools. This book, which features over one hundred illustrations and a comprehensive companion website, is ideal for beginning or intermediate students in sound engineering with a focus on DAW, recording artists who do their own mixing and mastering, or musicians who wish to be better informed when collaborating on mixes and masters.

Making great audio recordings requires striking the right balance between technical know-how and practical understanding of recording sessions. Even in the digital age, some of the most important aspects of creating and recording music are non-technical and, as a result, are often overlooked by traditional recording manuals. The Art of Digital Audio Recording teaches readers what they really need to know in order to make great sound recordings with computers - both the practical and the technical information, including:

. What to look and listen for in a recording environment
. Straightforward advice on recording almost any instrument
. Essentials of digital audio workstations
. Essentials of recording gear: microphones, mixers, and speakers
. Fundamentals of understanding and applying EQ, compression, delay, and reverb
. Secrets to running creative recording sessions
. Practical application of digital editing, mixing, and mastering
A special section identifies solutions to the most common challenges in the recording studio, and the book also features an addendum with essential tips and reference information including:

. How to walk into a commercial studio and be the engineer
. Researching and buying gear: Internet vs. brick and mortar
. Digital formats: A handy reference
As a whole, The Art of Digital Audio Recording is an essential resource that gives recordists the tools they need to let technical understanding serve greater musical goals."

When GUERRILLA MARKETING was first published in 1983, Jay Levinson was considered a pioneer with his unique "take no prisoners" approach to marketing, oriented to owners of small & medium-sized companies. Almost 20 years & 1,000,000 copies later, GUERRILLA MARKETING is now considered the Marketing Bible & the consulting book for entrepreneurs. Full of scores of solid guerrilla marketing weapons as well as invaluable business recommendations for today's marketers, this completely revised & expanded edition (Spanish version), identifies the following:

The fastest-growing markets for the 21st century, with suggestions on how to reach them.

Special strategies for forming strategic marketing alliances with other businesses.

The latest tactics for independent contractors & those who do business on the telephone.

Up-to-date information on the Internet & other technologies that help the guerrilla entrepreneur choose the proper business & make it grow.

Management lessons for the entrepreneur in the 21st century.

Do you long to run your own business? Guerrilla Business Secrets will captivate you. By living vicariously through Steve Savage's desolate disasters & tremendous triumphs, you will gain knowledge of nearly every facet of starting & running a business.

Most people think about doing something on their own, but are afraid to try. They stay in the safe corporate life they are used to. It is now common knowledge that a big corporation is not really safe anymore. Guerrilla Business Secrets will show you how to break out and do it.

Are you a go-getter who yearns for the dream of running your own business? Great! You will experience with Steve his incredible years, developing dazzling products & building successful sales forces. Guerrilla Business Secrets tells how hundreds of men and women trained by Steve were able to fulfill themselves & stretch to the outer limits of their potential.

Do you want to get out of the corporate rat race? You will be inspired & motivated.

Steve Savage, master salesperson and coach, teaches you how to:
* Get high productivity without high pressure.
* Soft sell with a soft approach, soft presentation and soft close.
* Build a great sales force by drawing out the “inner fury” in each person.
* Motivate with praise, not punishment.
* Develop master salespeople no matter what their education, background, gender or age.
* Sell more by talking less.
* Make the right presentation so the close is automatic.
* Close large groups through sincerity and honesty.
* Increase your sales through brilliant telemarketing

This book focuses on the very topical subject of police reform in the UK. Currently, the police service is undergoing a time of significant change and reform as a result of the 'modernization' agenda. Planned force re-structuring, the performance culture, recruitment and training issues are just a few elements of this extensive reform process. There is therefore a need for a text which looks at this current agenda for reform against its historical backdrop and debates the long term future of this process. The book spans three decades and is structured thematically around the main driving forces for reform, looking at the policy process and its related contexts. Key topics covered include system failure (when things go wrong), public order policing, international influences, economic issues and value for money, internal influences and political issues. The book addresses a complex and ever-shifting subject in an accessible manner.

Mixing and mastering, the two final steps in the complex process of sound engineering, require both artistic finesse and technical facility. Even the slightest difference in the way a sound is processed can lead to a shift in the overall aesthetic of a piece, and so sound engineers must work towards an understanding of sound engineering that is particularly oriented towards the artistic and aesthetic. In order to create effective mixes, a sound engineer must maintain a distinct set of artistic goals while drawing on an in-depth understanding of the software involved in the process. Creating final masters requires specialized aural skills and a similarly advanced understanding of the software in order to fine-tune the product with respect to these goals. Mixing and Mastering in the Box addresses the practical and technological necessities of these two final steps without neglecting the creative process that is integral to the creation of high-quality recordings. Savage focuses primarily on creating mixes and masters in the Digital Audio Workstation (DAW), or "in the box," currently a popular platform in the field of sound engineering due to the creative advantages and advanced technological capabilities it offers to its users. However, much of the information presented in Mixing and Mastering in the Box is also applicable to analog mixing gear or a hybrid system of digital and analog tools. This book, which features over one hundred illustrations and a comprehensive companion website, is ideal for beginning or intermediate students in sound engineering with a focus on DAW, recording artists who do their own mixing and mastering, or musicians who wish to be better informed when collaborating on mixes and masters.

Making great audio recordings requires striking the right balance between technical know-how and practical understanding of recording sessions. Even in the digital age, some of the most important aspects of creating and recording music are non-technical and, as a result, are often overlooked by traditional recording manuals. The Art of Digital Audio Recording teaches readers what they really need to know in order to make great sound recordings with computers - both the practical and the technical information, including:

. What to look and listen for in a recording environment
. Straightforward advice on recording almost any instrument
. Essentials of digital audio workstations
. Essentials of recording gear: microphones, mixers, and speakers
. Fundamentals of understanding and applying EQ, compression, delay, and reverb
. Secrets to running creative recording sessions
. Practical application of digital editing, mixing, and mastering
A special section identifies solutions to the most common challenges in the recording studio, and the book also features an addendum with essential tips and reference information including:

. How to walk into a commercial studio and be the engineer
. Researching and buying gear: Internet vs. brick and mortar
. Digital formats: A handy reference
As a whole, The Art of Digital Audio Recording is an essential resource that gives recordists the tools they need to let technical understanding serve greater musical goals."