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We live in a global economy in which over one quarter of the
world's recorded output is exported, where a change in business
practice in Beijing can have a direct impact on a workforce in
Birmingham, and where support to a customer in Detroit can be
provided from Delhi. This book provides a clear and concise
introduction to this most interdisciplinary of subjects, explaining
in straightforward language the economic and financial
underpinnings of international business, and the more subtle
organisational and cultural issues increasingly crucial to business
success. The managerial challenges which face organisations of all
types and sizes, no matter where they are located, are reviewed and
explored.
Applied Economics equips you with the skills and knowledge to apply
economic analysis to the current economic problems happening in the
world today. Highly praised for its clear presentation, broad
coverage of topics, and unique blend of theory and application,
Applied Economics brings the subject to life, helping you to
understand the relevance of economics in the 'real world'
This title is designed to engage students with the research,
debates, and practical applications of economics. The book will
help build up student confidence in approaching exams and
assignments.
Welcome to Economics Express - a series of short books to help you:
* take exams with confidence * prepare and deliver successful
assignments * understand quickly * revise and prepare effectively.
As you embark on your economic journey, this series of books will
be your helpful companion. They are not meant to replace your
lectures, textbooks, seminars or any other sources suggested by
your lecturers. Rather, as you come to an exam or an assignment,
they will help you to revise and prepare effectively. Whatever form
your assessment might take, each book in the series will help you
to build up the skills and knowledge you will need to maximise your
performance. Each topic-based chapter will outline the key
information and analysis, provide sample questions with responses,
and give you the assessment advice and exam tips you will need to
produce effective assessments based on these core topics. A
companion website provides supporting resources for self testing,
assessment, exam practice and answers to questions in the book.
Stuart Wall is series editor and Professor of Business and
Economics Education. He is one of the UK's leading authors across a
wide range of economic areas, with many of his textbooks translated
into Chinese, Russian and other foreign languages. Stuart has
extensive experience of assessing students' work in economics from
many UK and overseas universities.
Economics for Business and Managementoffers an exciting
introduction to the principles and applications of microeconomics
and macroeconomics to the global business problems faced by today's
decision makers: * What are the characteristics for successful
entry into new international markets? * How can 'sustainability'
affect decision making within businesses? * Why are today's global
investors so concerned about national debt issues? * In what ways
does an awareness of cultural differences improve decision making
by international marketing and human resource strategists? * What
strategies can companies such as BP use to repair damaged global
reputations? It is an ideal text for introductory courses in
economics with a business and management focus and more general
business environment courses with an economic underpinning. Visit
the fantastic website at www.pearsoned.co.uk/griffithswall to find
extra practice questions, interactive activities, quizzes and exam
style practice questions with instant feedback, as well as
podcasts, news articles, animated professional power points slides
and a testbank of questions.
This engaging introduction shows how quantitative techniques can be
used to analyse the internal and external environments in which
businesses and organisations operate, with a contemporary focus on
business start-up, enterprise and entrepreneurial skills. Each
chapter: Applies a range of quantitative techniques to business
decisions at all stages of the product life cycle Focuses upon a
particular business sector or sectors, including IT, retail sales,
financial services, tourism, biotechnology, pharmaceuticals,
leisure, entertainment and other sectors of a modern economy
Explores numerous real world applications, providing many
opportunities for student interaction with the topic Quantitative
Methods for Business and Management is perfect for any business and
management undergraduate taking a first course in quantitative
methods or its equivalent. It will also be ideal for those seeking
to develop quantitative skills in a range of taught master's
degrees. Stuart Wall is Professor of Business and Economics at the
Ashcroft International Business School and teaches quantitative
methods on a wide range of undergraduate, professional and
postgraduate courses. He has extensive experience in applying these
techniques, having acted as a consultant to local, regional and
multinational companies, and having run his own business for many
years. Chris Mitchell has taught quantitative methods to a wide
range of students at undergraduate level, both in Business and in
Science and Technology faculties. He is himself an entrepreneur,
having launched his own successful sound-recognition software
company, winning a business fellowship with Cisco Systems in the UK
to develop his ideas further. Please note that the product you are
purchasing does not include MyMathLab. MyMathLab Join over 11
million students benefiting from Pearson MyLabs. This title can be
supported by MyMathLab, an online homework and tutorial system
designed to test and build your understanding. Would you like to
use the power of MyMathLab to accelerate your learning? You need
both an access card and a course ID to access MyMathLab. These are
the steps you need to take: 1. Make sure that your lecturer is
already using the system Ask your lecturer before purchasing a
MyLab product as you will need a course ID from them before you can
gain access to the system. 2. Check whether an access card has been
included with the book at a reduced cost If it has, it will be on
the inside back cover of the book. 3. If you have a course ID but
no access code, you can benefit from MyMathLab at a reduced price
by purchasing a pack containing a copy of the book and an access
code for MyMathLab (ISBN:9781292064369) 4. If your lecturer is
using the MyLab and you would like to purchase the product... Go to
www.mymathlab.com to buy access to this interactive study
programme. For educator access, contact your Pearson
representative. To find out who your Pearson representative is,
visit www.pearsoned.co.uk/replocator
Competitiveness is one of the key themes in the current debate
about national economic performance. A vast array of statistical
data is usually assembled by national governments to demonstrate a
closing or widening of productivity or trade 'gaps' with other
countries or groups of countries. The authors of this book argue
that far too little attention has been paid to the often subtle,
but highly significant, organisational and cultural characteristics
which underpin production and trade in a globalised economy.
Dimensions of Competitiveness suggests that awareness of the
impacts of this neglected dimension of competitiveness can,
together with appropriate corrective action, significantly improve
corporate and national performance. While considering a variety of
more conventional dimensions of international competitiveness, the
authors challenge many established tenets. A number of policy
prescriptions are outlined as a result. Attention is also paid to
some of the key distributive and infrastructural roles in enhancing
international competitiveness including facilitating labour and
capital mobility and providing efficient transport systems.
This path-breaking book provides unique insights into the
organisational realities of strategic reconfigurations in uncertain
markets, thus advancing the dynamic capability perspective.Dynamic
capabilities continue to excite academics. It is a perspective that
promises explanations of competitive advantage, but its full
potential remains somewhat hidden behind abstract notions. This
eloquent volume seeks to overcome the challenge by combining the
theory and practice of organisational resource configurations.
Joint contributions by expert academics and business executives
demystify, but also confirm, elements of the theory. Thus, the book
integrates dynamic capabilities with organisational realities as
well as with adjacent theories of strategic innovation and
entrepreneurship. Strategic Reconfigurations provides a guide to
strategic management in turbulent times, for students, researchers,
and professionals alike. Business executives in high-velocity
markets will find the book invaluable.
Building on the strength of the first edition, Quantitative Methods
for Business and Economics provides a simple introduction to the
mathematical and statistical techniques needed in business. This
book is accessible and easy to use, with the emphasis clearly on
how to apply quantitative techniques to business situations. It
includes numerous real world applications and many opportunities
for student interaction. It is clearly focused on business,
management and economics students taking a single module in
Quantitative Methods.
Economics 4th edition is a concise introduction to the core
principles of economics, aimed at students taking their first, and
probably only, one semester course in Economics. These students may
be taking a business related degree, or may be from other degree
schemes in the university taking a service course in Introductory
Economics. There is a balanced split between the micro and macro
economics section and the use of case studies and numerous examples
makes this a lively little book for the reader. The real difference
that this book offers the student is the amount and variety of
questioning material that will really test their understanding.
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