Students are often overwhelmed by the amount ofinformation presented in the introductory financial accounting course, whileinstructors often want their students to better grasp the big picture of therole financial accounting plays in business. Fundamentals of FinancialAccounting Concepts takes a unique approach to building accounting skills, focusingstudents on financial statement effects while maintaining a more traditionaluse of debits and credits. With this method, the authors drive studentcuriosity and inspire them to ask the "why" questions that get at the heart ofhow accounting works. Through use of the financial statements model andhorizontal transaction analysis, students quickly see how any given businessevent affects the financial statements. With straightforward writing, popular lecturevideos, and a unique approach, Fundamentals of Financial Accounting Concepts equipsstudents with the critical thinking skills needed by future businessdecision-makers and leaders.

FundamentalManagerial Accounting Concepts focuses on the development ofdecision-making skills helping students to truly understand managerialaccounting concepts and improving their ability to make sound businessdecisions. The text places a heavy emphasis on service and merchandisingcompanies. For example, the budgeting chapter uses a merchandising business,while most traditional texts use a manufacturing company. Using a servicecompany is not only more relevant, but also simplifies the learningenvironment, thereby making it easier for students to focus on budgetingconcepts rather than procedural details. The Edmonds author team alsopromotes a student's understanding of concepts by isolating and introducing theconcepts individually in decision-making contexts. This allows for students tonot only comprehend the concepts, but also to understand how business conceptsinterrelate, which is a very critical part of seeing the bigger picture inaccounting. Utilizing a heavy emphasis ondecision-making and a unique approach to how accounting concepts are introducedwill provide your students the foundational knowledge they need to succeed inthe classroom and beyond!

Learning Financial Accounting can often feel like learning a foreign language to students. Before students even grasp the underlying concepts of Accounting, they are immersed in unfamiliar terms, and before students fully realize the purpose of financial statements, they are asked to make detailed recording procedures. This early emphasis on terminology and recording can be a struggle for non-accounting majors to see the relevancy, leading to increased dropouts and higher failure rates. This creates a challenge for Financial Accounting instructors, who must balance the need to engage and retain non-majors while fully preparing Accounting majors for the next level. The authors of Introductory Financial Accounting for Business offer a solution emphasizing an analytical approach to Accounting - teaching students to think like business professionals and speak in terms of bottom-line consequences: How will a given transaction impact my overall business? How can I make better business decisions whether I'm an accountant, manager, or entrepreneur? Business leaders are demanding that new graduates have these critical thinking skills in order to handle a rapidly changing modern business environment. Today's students will encounter new technological advances in automated data capture, data analytics, and artificial intelligence - processes that are automating traditional recording procedures. Rather than tallying transactions, students will be required to analyze and interpret data, making decisions early and often and thinking like business professionals. The Edmonds/Olds team's fresh approach and modern pedagogy helps prepare students for their business careers.

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Fundamental Managerial Accounting Concepts 7e by Edmonds/Tsay/Olds focuses on concepts that are isolated and introduced in a logical sequence. The authors intentionally limit the scope of the material to help students build a solid foundation of the most important concepts in managerial accounting. Fundamental Managerial Accounting Concepts 7e is organized in a distinctive way, particularly in the first six chapters. The objective is to establish a coherent, integrative framework that enables students to build knowledge in stepwise fashion. The authors' goal is for students to understand the underlying principles of accounting, not just memorize content.