This book is specifically dedicated to film history’s own history: It provides insights into the fabrication of film histories and the discourses on their materials and methods in the past in order to better understand and reconsider film history today. The interventions unpack unspoken assumptions and hidden agendas that determine film historiography until today, also with the aim to act as a critical reflection on the potential future orientation of the field. The edited volume proposes a transnational, entangled and culturally diverse approach towards an archaeology of film history, while paying specific attention to persons, objects, infrastructures, regions, institutional fields and events hitherto overlooked. It explores past and ongoing processes of doing, undoing and redoing film history. Thereby, in a self-reflective gesture, it also draws attention to our own work as film historians.

Advertising has played a central role in shaping the history of modern media. While often identified with American consumerism and the rise of the 'Information Society', motion picture advertising has been part of European visual culture since the late nineteenth century. With the global spread of ad agencies, moving image advertisements became a privileged cultural form to make people experience the qualities and uses of branded commodities, to articulate visions of a 'good life', and to incite social relationships. Abandoning a conventional delineation of fields by medium, country, or period, this book suggests a lateral view. It charts the audiovisual history of advertising by focussing on objects (products and services), screens (exhibition, programming, physical media), practices (production, marketing), and intermediaries (ad agencies). In this way, the book develops new historical, methodological, and theoretical perspectives.

What unleashed the forces of global capitalism which continue to shape the world that we live in? Economists and economic historians variously point to innovations in logistics and trade, the emergence of a new set of business-friendly values and the emergence of new forms of applied knowledge in early modernity to solve this riddle. This book focuses on the moving image as a factor of economic development. In a series of in-depth cases studies at the intersection of film and media studies, science and technology studies and economic and social history, Films That Work Harder: The Circulations of Industrial Film presents an in-depth, global perspective on the dynamic relationship between film, industrial organization and economic development. Bringing together new research from leading scholars from Europe, Asia, Australia and North America, this book combines the state of the art in the field with an agenda for a future research.

Das Werk Rudolf Alexander Schroeders steht symptomatisch fur die literarisch-kulturellen Bemuhungen eines im fruhen 20. Jahrhundert weit verbreiteten asthetischen Konservatismus. Die Autorin befasst sich mit der Frage, wie Geschichtsverstandnis, politischer Mitgestaltungswille und Poetik ineinandergreifen. Sie verdeutlicht die Aufwertung von UEbersetzungen kanonischer Autoren, von wiederholenden Schreibverfahren und von verehrender Zitation. Die Aufarbeitung von nationalen Konzepten, Kulturkritik, Problemgeschichte, UEbersetzungstheorie oder Hexametertheorien kontextualisieren Schroeders Poetik, was die Autorin durch Archivalien belegt. Die Studie vertieft die Erforschung der mit Hofmannsthal, George und Zeitgenossen in den Blick genommenen literarischen Stossrichtung des asthetischen Konservatismus und verweist dadurch auf seine Breite.