This full-colour photograpic guide describes and illustrates more than 350 different species of commercially important flowers, foliages and potted flowers.
The emphasis is on flowers that are commonly used in the cut flower industry mand the book gives useful hints about the selection and handeling of these flowers.
Cut flowers of the World is a comprhensive review and practical guide to the most important types of commercial flowers that are sold in florest shops every day.
The book includes:
* Descriptions of more than 350 plant species and their close relatives. For each flower, the lollowing information is given: description of the plant; geographical orign: historical overviewlcultivation;cultivars; properties such as colours, scents and vase lif; quality criteria (how to select for quality); and the proper care and handling of the flowers.
* More than 600 excellent full-colour photgraphs, showing the beauty, colour variation and diversity of the flowers. Important foliage plants and potted flowers are also included, making this a useful reference guide for florists.
* Indroductory chapters on basic aspects such as cultivation methods, harvesting and shipping techniques, cultivar development, modern trends in marketing (including the role of colour in customer preferences) and perhaps most importantly, thr basic principles of the selection, handeling and use of flowers and foliage.
* A new selection on production tequiques and a quick guide and checklist of more than 1 000 of the most important and well known cut flowers, potted flowers and foliage plants, listed according to scientific name but giving the common names, family name, region of origin, parts used, colour, fragrance, ethylele sensitivity and storage temperature.
* Separate common names indexes to the most familiar and well known cut flowers, foliage and potted flowers; a comprhensive scientific index to all the scientfic and common names mentioned in the text; a glossay explaning specialist terms; and a list of references and further reading.

There is nothing quite like seeing a beautiful Christmas wreath hanging on a front door to set the magic of the season alight. Wreaths combines both simple and modern styles with more traditional Christmas designs, featuring projects to suit everyone's tastes. The projects use a wide range of materials, from a Christmas pudding made with wool and felt, through gorgeous white features adorned with copper leaf to a ribbon Christmas tree.

Embrace the unique and sustainable beauty of dried flowers with this bright, fun, and modern flower book from Carla Wingett, popular flower designer and founder of Idlewild Floral.

Move over dusty, neutral bouquets! Dried flowers get a much-needed makeover in Flora Nouveaux, a contemporary color-forward take on dried floral arrangements. Combining hundreds of gorgeous images with easy-to-follow how-to guidance on drying and arranging stunning blooms, expert florist Carla Wingett puts the power in your hands to easily create spectacular, sustainable, showstopping dried arrangements for any occasion. Turn the pages of this one-of-a-kind guide to find:

The AIFD Guide to Floral Design is the floral designer's ultimate reference guide. Everything from plant physiology to design elements to cut flower care and handling is covered in this meticulously compiled compendium. Don't expect a lot of pretty pictures, do expect the most complete collection of floral design information available in one book. This book is a must for every serious floral designer.

With 26 projects, From Seed to Bloom is a modern and practical guide to growing and styling your own floral arrangements. Starting by tackling the principles of floristry from seed to bloom, Milli takes you through the seasons and explores the top plants to grow and how to style them. Each chapter spotlights the growing highlights of the season with top tips on how to sow, grow and harvest. Milli also shares her own stories from the field to help inspire and encourage you to grow your own, with advice on soil health, composting, sustainable growing and how to plan your planting. From Seed to Bloom includes beautiful lifestyle photography shot through the year from Milli's field, as well as step-by-step photography that celebrates the art of creating beautiful floral pieces, to gift and to keep. This is a book for those who seek an approachable and accessible insight into the wonderful world of flower growing and floral arranging. Learn to play with colour and texture both in your planting and styling with From Seed to Bloom, as you learn how to create designs with confidence and bring nature into your home.

Leading floral designers Putnam & Putnam are back - now with the ultimate flower-arrangement reference book

The follow-up to Darroch and Michael Putnam's acclaimed bestselling debut, Flower Color Theory is the only guide that uses color theory as inspiration for flower arrangements. The book features 175 arrangements that show myriad ways to combine flowers of different hues, all built around color schemes including analogous, complementary, monochromatic, triadic, transitional, and accent colors. Flower Color Theory is both inspirational and a guide to creating lush, romantic, and effortlessly elegant creations of your own.

Shane Connolly, internationally renowned and Royal floral designer, spent a year selecting plants and flowers to inspire everyday living using over sixty arrangements in this book. His imaginative use of growing plants, shrubs and trees is inspired by the changing seasons, and his selections are guided by what is available locally and in the wild. His dedication to what is sustainable and recyclable, to what can be replanted outside and enjoyed later, radiates from every page. Beautifully photographed by Jason Lowe, the book is a visual feast of colour and creativity, yet remains faithful to what is affordable and what can be enjoyed at home. All the arrangements, including a big celebratory event for each season, are exquisitely simple and easy to achieve.

The ultimate colour-by-colour flower reference guide - from New York's pre-eminent floral designers, Putnam and Putnam

Planning a wedding, a dinner, a birthday party, a romantic evening, holiday entertaining, or just arranging flowers for the pleasure of having them, more often than not your creative process begins with thinking about the colour of the flowers that you want. To help you find what you are looking for, Flower Colour Guide is the first reference book to organize flower types by colour, with an emphasis on seasonality and creative colour schemes - and the results are stunning in their sheer variety. What Pantone is to colour, Flower Colour Guide is to flowers.

Showcasing 400 flowers at their peak, with stunning photography taken by Putnam & Putnam in their Brooklyn studio, this guide includes an appendix featuring perforated pages, with tips on flower care, notes on how to prepare vessels and a list of suggested colour schemes. A great gift to give, or to have for oneself, the book speaks to the most seasoned flower enthusiasts as well as those just beginning to explore the possibilities of arranging flowers.

Michael and Darroch Putnam have built a reputation for romantic, dramatic floral arrangements and installations using colour as their guiding principle - here, they share their knowledge with readers worldwide: "This is the book we wished we had when we started doing flowers."

In The Flower Hunter, Lucy Hunter takes us on an inspirational journey through a year in her garden and artist's studio set among the mountains of North Wales. Lucy's evocative, gently humorous words accompany her glorious photographs and exquisite floral arrangements, as she encourages the reader to marvel at the intricate cycles of the natural world, develop their own innate creativity and to look for beauty in the everyday. Her garden provides the raw materials for Lucy's floral artistry - breathtaking naturalistic arrangements with the painterly beauty and flourish of a Dutch still life. Simple projects accompany Lucy's text, from drying garden flowers for an autumnal wreath to making your own journals and natural dyes to assembling lavish arrangements that showcase the voluptuous beauty of garden roses. Lucy believes that we all have a creative voice buried deep within. The Flower Hunter will encourage you to find your own creativity and help it to blossom.

This lavish book covers the full range of commercial techniques for the florist. It introduces basic terms and equipment, advises on conditioning and care of fresh materials, and explains the elements and principles of design. Examining various celebrations and occasions, it demonstrates classic and contemporary designs with step-by-step instructions and over 600 full-colour photographs.

Funeral flowers are many things - a tribute to the deceased, a comfort to the bereaved and a source of joy for all at a sad time. The challenge is to design sensitive, personalized creations for the client at a competitive price. This book is full of ideas and inspiration for the client to select, for the funeral director to use and for florists to follow. This beautiful and practical book sets out many options for the florist so their funeral work can provide a personalized and thoughtful tribute. It starts with a visual feast of designs, organized by season and colour, and then explains in detail how to make key floral tributes, to best serve the client and to build a successful business. It showcases over a hundred full-colour floral tributes, and demonstrates twenty step-by-step examples of how to make key arrangements. It explains how to create original designs, from initial planning and sketching to final ideas. Finally, advice is given on efficient ordering and costing for profitability and reduced wastage, as well as environmental considerations. Written by a leading florist, it demonstrates tenderness and care in every aspect of a sensitive and emotional final journey, so that funeral flowers can best mark the loss and celebrate the life of a loved one.

A charming, gorgeously illustrated botanical encyclopedia for your favorite romantic, local witch, bride-to-be, or green-thumbed friend. Floriography is a full-color guide to the historical uses and secret meanings behind an impressive array of flowers and herbs. The book explores the coded significances associated with various blooms, from flowers for a lover to flowers for an enemy. The language of flowers was historically used as a means of secret communication. It soared in popularity during the 19th century, especially in Victorian England and the U.S., when proper etiquette discouraged open displays of emotion. Mysterious and playful, the language of flowers has roots in everything from the characteristics of the plant to its presence in folklore and history. Researched and illustrated by popular artist Jessica Roux, this book makes a stunning display piece, conversation-starter, or thoughtful gift.

A book for crafters and gardeners alike, from hugely popular author Kerry Lord. Thirty super-cute yarn flowers are yours to crochet, complete with step-by-step instructions and tips on all the techniques you need to make and finish off. ‘Cro’ your own garden from winter Snowdrop to summer Rose.

Well known for her crocheted animals, Kerry now takes to the garden and turns your favourite flowers into adorable yarn creatures to give as gifts or display at home. With no watering required, they are low maintenance and always in bloom! The 30 patterns include Snowdrop, Primrose, Daffodil, Hyacinth, Tulip, Allium, Chrysanthemum, Rose, Fuchsia, Sunflower, Gerbera, Marigold and Dahlia, and suggestions for alternative colours give you many variations, too.

All the projects are based on a simple bulb shape, allowing you to get started easily. Kerry includes step-by-step instructions and charts for each flower, including how to assemble and finish, plus a guide to all the basic crochet and sewing techniques needed, so this book is perfect for all skill levels. With inspirational photography of the crocheted flowers in the garden with their friends in the soil, it’s a fun must-have for any crochet fan.

The ultimate flower-arrangement reference book from New York's 'go-to' floral designers Putnam & Putnam – how to combine the extraordinary colors in nature to create stunning results Cult floral designers Darroch and Michael Putnam's Flower Color Theory, the follow-up to their acclaimed globally bestselling debut Flower Color Guide, is the only guide that uses color theory as the starting point for floral design. The book features 175 arrangements that show myriad ways to combine flowers of different shades and hues, all built around classic categories including analogous, complementary, monochrome, triadic, transitional, and accent colors. Flower Color Theory is both inspirational and a practical guide to creating lush, romantic, and effortlessly elegant creations of your own.