By its very nature, management is a multidisciplinary enterprise.
Despite this, management research has tended to be organized around
a number of discrete management disciplines with their own
methodological outlooks. As a result, researchers in different
fields often find it difficult to appreciate work outside their own
area of specialization, so inhibiting much-needed collaboration
across disciplinary boundaries. This significant text aims to
remedy this situation by relating key methodological debates in
social research to specific management fields. It provides a
thoughtful examination of five fundamental research concepts that
must be taken into account by management researchers whatever the
nature of their particular project: science, theory, data, validity
and significance. Each concept is considered in depth and its role
is examined in each of four major fields of management study:
accounting, finance, marketing, and organizational behaviour.
General
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