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Knowing the Audience and their Cultural Preferences (Paperback) Loot Price: R1,589
Discovery Miles 15 890
Knowing the Audience and their Cultural Preferences (Paperback): Ann Marcus-Quinn

Knowing the Audience and their Cultural Preferences (Paperback)

Ann Marcus-Quinn

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Loot Price R1,589 Discovery Miles 15 890 | Repayment Terms: R149 pm x 12*

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This book explores the assumption that while the same world events are reported in popular news magazines, how the final news articles are constructed is largely dependent on cultural influences. Raw information is processed and constructed into tailor-made news articles refined to meet the specific needs of an identifiable readership. This work looks at how articles are formulated to suit an individual culture's needs.

General

Imprint: VDM Verlag
Country of origin: Germany
Release date: October 2009
First published: October 2009
Authors: Ann Marcus-Quinn
Dimensions: 229 x 152 x 8mm (L x W x T)
Format: Paperback - Trade
Pages: 136
ISBN-13: 978-3-639-20669-2
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
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LSN: 3-639-20669-X
Barcode: 9783639206692

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