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Millennials and Media Ecology - Culture, Pedagogy, and Politics (Hardcover)
Loot Price: R4,361
Discovery Miles 43 610
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Millennials and Media Ecology - Culture, Pedagogy, and Politics (Hardcover)
Series: Routledge Research in Cultural and Media Studies
Expected to ship within 12 - 17 working days
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Millennials and Media Ecology explores issues pertaining to
millennials and digital media ecology and studies the cultural,
pedagogical, and political environments such heterogeneous
generation populates. The book questions whether millennials are
properly understood as a heterogeneous group, particularly by the
institutions and agencies that target them, and whether they are
demonstrating the ability to set out a path for themselves and take
charge of their own life and future. A diverse team of expert
authors review past and current studies with critical assessment of
arguments and propositions, and document actual experiences of
members of the millennial generation through detailed studies.
Engaging with topical subject matter and current research on
millennials, the chapters: Question the misunderstanding that
digital tools and Internet technologies are making the younger
generation 'dumber' and 'disengaging' them from the real world
Underscore the legal and economic insights into the commodification
of the younger generation as consumers rather than learners Examine
the historical trajectory of media technology, and whether new
practices are having an empowering effect or one of enslavement to
an increasingly irreversible technological and socio-political
regime Shed light on issues of critical pedagogy emerging from
digital environments in relation to one's mental abilities and
degrees of wisdom Discuss the cultural and political implications
of millennials' new media trends, the changing relationship between
millennials and legacy media, which rely on the younger generation
for survival;Offer new insights into the significance of current
media trends in relation to issue of credibility and identity. This
is an essential book for scholars in the fields of Media and
Communications and Popular Culture, and will be vital reading for
postgraduate students and specialists in related fields.
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