Carrying out a survey is a common element in postgraduate study and
professional practice. Surveys are usually done badly but could
easily be done to a higher standard by using the straightforward
guidance provided in "Small -Scale Social Survey Methods". In this
practical and introductory book Gillham provides guidance on:
finding the right group to respond to the survey; developing the
right questions to ask; understanding the different types of
sampling; and analysing the data produced by the survey. "The Real
Word Research" series provides readers in a variety of fields -
academia, business and the professions - with accessible concise
and reliable guides to all of the important aspects of research
projects and their methods.
General
| Imprint: |
Continuum International Publishing Group Ltd.
|
| Country of origin: |
United Kingdom |
| Series: |
Real World Research |
| Release date: |
2008 |
| First published: |
March 2008 |
| Authors: |
Bill Gillham
|
| Series editors: |
Bill Gillham
|
| Dimensions: |
216 x 138 x 9mm (L x W x T) |
| Format: |
Paperback
|
| Pages: |
128 |
| ISBN-13: |
978-0-8264-9630-0 |
| Languages: |
English
|
| Subtitles: |
English
|
| Categories: |
Books >
Reference & Interdisciplinary >
Communication studies >
Research methods
|
| LSN: |
0-8264-9630-X |
| Barcode: |
9780826496300 |
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