Managing Radio is the first detailed and comprehensive practical
guide to all the essential elements of managing radio stations. It
covers the management of public service, commercial and community
radio stations and the wide range of new DAB, online, web and
independent production opportunities. A useful text for students
studying the theory and practice of managing radio, it is also an
authoritative guide to setting up a station or radio service from
scratch. It explores how to create sustainable radio through
managing for profit, public service or the participation of the
audience in all parts of the station. Managing Radio provides
useful practical advice, examples of contemporary radio management
practices and case studies of management in action, backed up with
references to wider academic reading in media, business and
cultural studies.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
