Introduction to the Music Industry - An Entrepreneurial Approach, Second Edition (Hardcover, 2nd edition)

Introduction to the Music Industry: An Entrepreneurial Approach, Second Edition is an introductory textbook that offers a fresh perspective in one of the fastest-changing businesses in the world today. It engages students with creative problem-solving activities, collaborative projects and case studies as they explore the inner workings of the music business, while encouraging them to think like entrepreneurs on a path toward their own successful careers in the industry. This new edition includes a revised chapter organization, with chapters streamlined to focus on topics most important to music business students, while also maintaining its user-friendly chapter approach. Supported by an updated companion website, this book equips music business students and performance majors with the knowledge and tools to adopt and integrate entrepreneurial thinking successfully into practice and shape the future of the industry.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	September 2016
First published:	2017
Authors:	Catherine Fitterman Radbill
Dimensions:	235 x 187mm (L x W)
Format:	Hardcover
Pages:	316
Edition:	2nd edition
ISBN-13:	978-1-138-92480-2
Categories:	Books > Arts & Architecture > Music > General Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Music industry Books > Music > General Promotions
LSN:	1-138-92480-6
Barcode:	9781138924802

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