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The Handbook of Communication and Corporate Reputation (Hardcover) Loot Price: R1,681
Discovery Miles 16 810
Repayment Terms: R158 pm x 12*
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The Handbook of Communication and Corporate Reputation (Hardcover): CE Carroll

The Handbook of Communication and Corporate Reputation (Hardcover)

CE Carroll

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Loot Price R1,681 Discovery Miles 16 810 | Repayment Terms: R158 pm x 12*

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With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring. * Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars * Brings together state-of-the-art communication studies insights on corporate reputation * Identifies and addresses the lacunae in the research literature * Applies new theoretical frameworks to corporate reputation

General

Imprint: John Wiley & Sons
Country of origin: United States
Release date: May 2013
First published: June 2013
Authors: CE Carroll
Dimensions: 250 x 171 x 40mm (L x W x T)
Format: Hardcover
Pages: 650
ISBN-13: 978-0-470-67098-9
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
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LSN: 0-470-67098-3
Barcode: 9780470670989

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