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Communication and Health - Media, Marketing and Risk (Paperback, 1st ed. 2022) Loot Price: R3,092
Discovery Miles 30 920
You Save: R173 (5%)
Communication and Health - Media, Marketing and Risk (Paperback, 1st ed. 2022): Charlene Elliott, Josh Greenberg

Communication and Health - Media, Marketing and Risk (Paperback, 1st ed. 2022)

Charlene Elliott, Josh Greenberg

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List price R3,265 Loot Price R3,092 Discovery Miles 30 920 | Repayment Terms: R290 pm x 12* You Save R173 (5%)

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This book explores the unique contribution that critical communication studies can bring to our understanding of health. It covers several broad themes: representing and mediating health; marketing and promoting health, co-producing health; and managing health crises and risks. Chapters speak to moral and social regulation through health communication, technologies of health, healthism and governmentality. They engage with historical and contemporary issues, offering readers theoretically grounded perspectives. At base, the book explores what a critical communication approach to health might look like, revealing in important-and sometimes surprising-ways how communication sits at the centre of understanding how health is constructed, contested, and made meaningful.

General

Imprint: Palgrave Macmillan
Country of origin: Singapore
Release date: December 2022
First published: 2022
Editors: Charlene Elliott • Josh Greenberg
Dimensions: 210 x 148 x 23mm (L x W x T)
Format: Paperback
Pages: 344
Edition: 1st ed. 2022
ISBN-13: 978-981-16-4292-0
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Medicine > General issues > General
Books > Social sciences > Sociology, social studies > Social institutions > General
LSN: 981-16-4292-3
Barcode: 9789811642920

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