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Television by Stream - Essays on Marketing, Content and Audience Worldwide (Paperback) Loot Price: R1,252
Discovery Miles 12 520
Television by Stream - Essays on Marketing, Content and Audience Worldwide (Paperback): Christina Adamou, Sotiris Petridis

Television by Stream - Essays on Marketing, Content and Audience Worldwide (Paperback)

Christina Adamou, Sotiris Petridis

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Loot Price R1,252 Discovery Miles 12 520 | Repayment Terms: R117 pm x 12*

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Online television streaming has radically changed the ways in which programs are produced, disseminated and watched. While the market is largely globalized with some platforms streaming in multiple countries, audiences are fragmented, due to a large number of choices and often solitary viewing. However, streaming gives new life to old series and innovates conventions in genre, narrative and characterization. This edited collection is dedicated to the study of the streaming platforms and the future of television. It includes a plethora of carefully organized and similarly structured chapters in order to provide in-depth yet easily accessible readings of major changes in television. Enriching a growing body of literature on the future of television, essays thoroughly assess the effects new television media have on institutions, audiences and content.

General

Imprint: McFarland & Company
Country of origin: United States
Release date: June 2023
Editors: Christina Adamou • Sotiris Petridis
Dimensions: 229 x 152mm (L x W)
Format: Paperback
Pages: 277
ISBN-13: 978-1-4766-8591-5
Categories: Books > Arts & Architecture > Performing arts > Television
Promotions
LSN: 1-4766-8591-6
Barcode: 9781476685915

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