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Sustainable Marketing - Pearson New International Edition (Paperback, Pearson New International Edition) Loot Price: R2,503
Discovery Miles 25 030
Sustainable Marketing - Pearson New International Edition (Paperback, Pearson New International Edition): Diane Martin, John...

Sustainable Marketing - Pearson New International Edition (Paperback, Pearson New International Edition)

Diane Martin, John Schouten

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Loot Price R2,503 Discovery Miles 25 030 | Repayment Terms: R235 pm x 12*

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For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable-and lucrative-sustainable marketing strategies.

General

Imprint: Pearson Education Limited
Country of origin: United Kingdom
Release date: November 2013
First published: 2014
Authors: Diane Martin • John Schouten
Dimensions: 279 x 218 x 13mm (L x W x T)
Format: Paperback
Pages: 247
Edition: Pearson New International Edition
ISBN-13: 978-1-292-04089-9
Categories: Books > Business & Economics > Business & management > Business negotiation
Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
Books > Earth & environment > The environment > Applied ecology > General
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LSN: 1-292-04089-0
Barcode: 9781292040899

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