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Internet Television (Hardcover)
Loot Price: R3,747
Discovery Miles 37 470
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Internet Television (Hardcover)
Series: European Institute for the Media Series
Expected to ship within 12 - 17 working days
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Internet TV is the quintessential digital convergence medium,
linking television, telecommunications, the Internet, computer
applications, games, and more. Soon, venturing beyond the
convenience of viewer choice and control, Internet TV will enable
and encourage new types of entertainment, education, and games that
take advantage of the Internet's interactive capabilities. What
Internet TV is today and can be in the future forms the context for
this book.
Arising from collaboration between the Columbia Institute for
Tele-Information (CITI) and the European Institute for the Media
(EIM), this volume investigates the advent of widely available
individual broadband Internet communications and their impact on
the development of Internet TV. Editors Eli Noam, Jo Groebel, and
Darcy Gerbarg have collected seminal papers by leaders from the
U.S. and European media and technology industries that offer a
critical look at the impact of interactivity on television content,
and address the need for media organizations to create interactive
programming in this untapped realm with unclear consumer interest
and desires.
Each section of the volume fleshes out key issues and concepts of
television and the Internet:
*Part I, "Infrastructure Implications of Internet TV," discusses
questions about the required network capacity for various quality
grades to deliver individualized broadband to homes.
*Part II, "Network Business Models and Strategies," addresses the
business challenges of making Internet TV a financial success.
*Part III, "Policy," examines policy issues, including copyright
and regulation.
*Part IV, "Content and Culture," reviews available content,
thosecreating it, and how consumers view Internet TV content.
*Part V, "Future Impacts," considers future global prospects for
Internet TV content creation and distribution.
"Internet Television" is an essential resource for professionals
and scholars in new technology and media studies, media policy,
telecommunication, broadcasting, and related areas. It is also
appropriate for graduate seminars in telecommunications, media and
new technologies, and broadcasting and the Internet.
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