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Books > Computing & IT > Internet
Information and Communication Technology (ICT) is indispensable in the spheres of business, government, education, and entertainment. It makes Internet marketing, e-government, elearning and online chat services possible, as well as e-commerce. With the radical impact of Covid-19 on consumer behaviour and buying patterns, it is now more crucial than ever for business training to cover at least the basics of e-commerce. E-Commerce in South Africa explores the ways in which entrepreneurs and managers can make use of e-commerce to improve their contact with their customers and enhance their business and marketing strategies. This multipurpose book will be invaluable to people involved in any form of business or government institution that relies on ICT. Those who will benefit from this book include students of business, business analysts, web page designers and webmasters, entrepreneurs and CEOs, risk managers, marketers, advertising specialists, logistics managers, strategic planning specialists and trainers in the business and ICT fields.
For centuries, working hard and saving up diligently would have set you up for financial security and a comfortable retirement. Not anymore. Over the last 50 years, we've entered a new financial world - one where your savings lose value faster than you can build them, a global mountain of debt piles up ever higher, and most people slip backwards however hard they try. In The Price of Money, a leading investment expert explains what's changed - and what you should do now we're here. You'll learn why currencies the world over have lost 99 per cent of their value, and how to use future declines to your advantage. You'll understand how the government can produce hundreds of billions out of thin air, and which investments benefit when they do. Most importantly, you'll be shown what's coming next - and how to position yourself to gain rather than suffer. You don't need even the slightest knowledge of economics to read this book - just a desire to understand why the world of money is working against you, and what to do about it.
The story of YouTube, the global phenomenon which single-handedly upended traditional media and transformed Google into one of the world's most profitable companies. Since 2005, YouTube has exploded, giving a platform to unique and valuable voices, but also to propaganda, misinformation and illicit videos. The algorithm which determines whether a channel lives or dies - how or when videos are seen, and how much creators earn through advertising - is notoriously secretive, remaining a mystery to consumers and broadcasters alike. At the same time, the site is massively profitable for parent company Google, helping turn it into one of the most influential powers on the planet. In Like, Comment, Subscribe, Bloomberg tech journalist Mark Bergen delivers the definitive account on YouTube, detailing how it started, how it works and ultimately how it drives Google's success. It can be seen as the story of a technical marvel that has upended traditional media and created stars out of everyday people, or the story of the rise of a ruthless advertising conglomerate with little regard for its impact on the world beyond the bottom line - but in reality, it's the story of both.
The Deitels' groundbreaking How to Program series offers unparalleled breadth and depth of programming fundamentals, object-oriented programming concepts and intermediate-level topics for further study. Java How to Program, Late Objects, 11th Edition, presents leading-edge computing technologies using the Deitel signature live-code approach, which demonstrates concepts in hundreds of complete working programs. The 11th Edition presents updated coverage of Java SE 8 and new Java SE 9 capabilities, including JShell, the Java Module System, and other key Java 9 topics.
This authorised book is the perfect gift for fans of the #1 plush property Based on the bestselling squishy toy, this adorable collector's guide is the perfect gift for any Squishmallows fan! They're lovable, they're squishy-they're Squishmallows! This OFFICIAL Collector's Guide is packed with quirky tidbits, top-ten lists, bios & stats, and a "rarity factor" for Squishmallows' collectible characters. Filled with hundreds of colorful photos and unique art styles. Avid fans, new collectors, young or old, Squishmallows: The Collector's Guide is perfect for just about anyone! Squishmallows are plush toys that are here to fill your hearts with love and affection. Since 2017, the versatile Squishmallows have grown into an international phenomenon and offer comfort, support, and warmth as friends, couch companions, bedtime buddies, and travel teammates. With more than 500 Squishmallows characters to collect, young fans can aspire to be like their favorite characters. Each Squishmallow has its own unique name and storyline to add to the fun.
New media is like a giant jigsaw puzzle; a combination of different skills and media. We know all about the pieces, but the biggest problem is putting them all together to get the 'big picture' of new media design. Design for New Media gives a unified approach to looking at the area, covering both the separate elements, and putting them in the context of new media design as a whole. The book is divided into four sections; The first section considers some of the issues that arise from designing with new and developing technology. The author then moves on to look at the 'building blocks' of new media (sound, colour and animation), and their role in the design of a new media product is explained. The third section covers interaction design and those elements of new media that are connected with the use and understanding of the product. Finally, the process of design itself is considered in a practical way; how do you take that first step in designing a new media product?
This thoroughly class tested text and online tutorial gives a complete introduction to the essentials of the XML standard. It will teach students how to apply web technologies to develop XML based web applications. Through the book, the student will build applications that work together to construct interesting and workable web applications.
A groundbreaking, flexible approach to computer science anddata science The Deitels' Introduction to Python for ComputerScience and Data Science: Learning to Program with AI, Big Data and the Cloudoffers a unique approach to teaching introductory Python programming,appropriate for both computer-science and data-science audiences. Providing themost current coverage of topics and applications, the book is paired withextensive traditional supplements as well as Jupyter Notebooks supplements.Real-world datasets and artificial-intelligence technologies allow students towork on projects making a difference in business, industry, government andacademia. Hundreds of examples, exercises, projects (EEPs) and implementationcase studies give students an engaging, challenging and entertainingintroduction to Python programming and hands-on data science. The book's modular architecture enables instructors toconveniently adapt the text to a wide range of computer-science anddata-science courses offered to audiences drawn from many majors.Computer-science instructors can integrate as much or as little data-scienceand artificial-intelligence topics as they'd like, and data-science instructorscan integrate as much or as little Python as they'd like. The book aligns withthe latest ACM/IEEE CS-and-related computing curriculum initiatives and withthe Data Science Undergraduate Curriculum Proposal sponsored by the NationalScience Foundation.
Whether you currently work in marketing or looking for a role in the industry, this book will teach you the fundamental basics of digital marketing and prepare you for the parts that nobody talks about. From getting to grips with SEO to practical tips on what to expect from a role in marketing, this guide should be all you need to put you on your path to digital success - without the jargon and ego. Lizzie Benton is a content marketer who has experience in climbing the marketing ladder. As a passionate advocate of the digital marketing industry, Lizzie has spoken at a number of business events, colleges and universities sharing her knowledge.
This comprehensive Handbook offers an overview of current research on the use of social media within the tourism industry, investigating a range of social media practices and proposing strategies to address key challenges faced by tourist destinations and operators. International contributors analyse both conceptual and practical social media topics, addressing cutting-edge social media issues in destination management and marketing. Drawing on empirical case studies and examples, chapters explore dark tourism, gastro-tourism, travel blogs, electronic word-of-mouth, sentiment analysis and a variety of quantitative and qualitative methodologies. The Handbook also defines central social media concepts and explores the impact they have on the success of tourist destinations, setting the stage for a better understanding of the relationship between social media and tourism. Through an examination of current trends in social media, as well as future trajectories, it provides critical insights for the successful development and implementation of social media marketing strategies. This Handbook will be a critical read for scholars and students of geography and business management, with a specific interest in tourism and hospitality management. Its practical considerations will also be beneficial for planners, policy makers, managers and marketers in the tourism industry.
Facebook had a problem. Along with its sister platforms Instagram and WhatsApp, it was a daily destination for billions of users around the world, extolling its products for connecting people. But as a succession of scandals rocked Facebook from 2016, some began to question whether the company could control, or even understood, its own platforms. As Facebook employees searched for answers, what they uncovered was worse than they could've imagined. The problems ran far deeper than politics. Facebook was peddling and amplifying anger, looking the other way at human trafficking, enabling drug cartels and authoritarians and allowing VIP users to break the platform's supposedly inviolable rules. It turned out to be eminently possible to isolate many of Facebook's worst problems, but whenever employees offered solutions their work was consistently delayed, watered down or stifled by a company that valued user engagement above all else. The only option left was to blow the whistle. In Broken Code, award-winning Wall Street Journal reporter Jeff Horwitz tells the riveting inside story of these employees and their explosive discoveries, uncovering the shocking cost of Facebook's blind ambition in the process.
Sega Arcade: Pop-Up History presents six of the most iconic Sega Taiken 'body sensation' videogame cabinets - Hang-On, Space Harrier, Out Run, After Burner, Thunder Blade and Power Drift - in an innovative form: as dazzling pop-up paper sculptures. Sega Arcade: Pop-Up History is a unique book object, a delight for Sega fans and a love letter to the once-vibrant arcade game scene of the 1980s. Accompanying the 3D model showcase is a written history from Guardian games writer and best-selling novelist, Keith Stuart, punctuated by specially restored production artwork and beautifully reproduced in-game screens. The book features contributions from arcade game innovator Yu Suzuki, who offers first-hand insight into the development of these ground-breaking games and the birth of the Taiken cabinet phenomenon.
This book will help you become the trader you want to be, but it won't
happen automatically. You won't be immediately successful the moment
you finish reading.
Small and medium-sized enterprises (SMEs) are recognized as the backbone of today's world economy. However, SMEs are well known for having limitations and acceptance barriers in adopting new technology even though the internet and communications channel's revolution has changed the way people conduct business today. Further, the COVID-19 pandemic has disturbed the operations of SMEs and increased the burden on social media application globally. It is essential that SMEs utilize social media to strengthen their performance. Strengthening SME Performance Through Social Media Adoption and Usage explores experiences in different technological, managerial, organizational, and entrepreneurial environmental issues. It focuses on different conceptions of factors and consequences influencing social media usage and SME performance. Covering topics such as corporate social responsibility, marketing frameworks, and social media adoption, this premier reference source is a valuable resource for entrepreneurs, business leaders and managers, human resource managers, marketers, consultants, students and educators of higher education, librarians, researchers, and academicians.
The Internet stock bubble wasn't just about goggle-eyed day traderstrying to get rich on the Nasdaq and goateed twenty-five-year-olds playing wannabe Bill Gates. It was also about an America that believed it had discovered the secret of eternal prosperity: it said something about all of us, and what we thought about ourselves, as the twenty-first century dawned. John Cassidy's Dot.con brings this tumultuous episode to life. Moving from the Cold War Pentagon to Silicon Valley to Wall Street and into the homes of millions of Americans, Cassidy tells the story of the great boom and bust in an authoritative and entertaining narrative. Featuring all the iconic figures of the Internet era -- Marc Andreessen, Jeff Bezos, Steve Case, Alan Greenspan, and many others -- and with a new Afterword on the aftermath of the bust, Dot.con is a panoramic and stirring account of human greed and gullibility.
Due to the ubiquity of social media and digital information, the use of digital images in today's digitized marketplace is continuously rising throughout enterprises. Organizations that want to offer their content through the internet confront plenty of security concerns, including copyright violation. Advanced solutions for the security and privacy of digital data are continually being developed, yet there is a lack of current research in this area. The Handbook of Research on Multimedia Forensics and Content Integrity features a collection of innovative research on the approaches and applications of current techniques for the privacy and security of multimedia and their secure transportation. It provides relevant theoretical frameworks and the latest empirical research findings in the area of multimedia forensics and content integrity. Covering topics such as 3D data security, copyright protection, and watermarking, this major reference work is a comprehensive resource for security analysts, programmers, technology developers, IT professionals, students and educators of higher education, librarians, researchers, and academicians.
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Drawing on rich, empirical case studies this innovative book provides a contemporary and comprehensive exploration of the plural, dynamic and precarious processes, materials, practices, interventions and relationships on social network sites, and their resultant power effects, when copyright and data privacy rights are at stake. In pursuit of this objective, chapters develop a cutting-edge conceptual power lens that brings together Actor-Network theory and Foucauldian scholarship on power. Applying this analytical framework to the case studies of Facebook (data protection) and YouTube (copyright), Asma Vranaki draws critical attention to underexplored and novel matters in digital regulation. These matters include resistance; the materiality of regulation; complex, contingent, fragile and dynamic digital 'regulatory spaces'; the contingency of power; law as a heterogenous 'assemblage'; the unintended consequence of local orderings; and the links between power and spaces. Ultimately, the author demonstrates that power effects are highly localised, precarious and contingent outcomes of manifold, complex and fluid alliances between diverse humans and non-humans. Advancing various contentions on how social network sites can be successfully regulated, the empirical analyses and multi-disciplinary approaches in this book will prove invaluable to students, scholars and practitioners of law, particularly those interested in regulation, data protection and copyright in social network sites.
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Research Anthology on Social Media's…
Information Resources Management Association
Hardcover
R10,494
Discovery Miles 104 940
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