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Disaster Communications in a Changing Media World (Paperback, 3rd edition)
Loot Price: R1,462
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Disaster Communications in a Changing Media World (Paperback, 3rd edition)
Expected to ship within 12 - 17 working days
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Disaster Communications in a Changing Media World, Third Edition
provides valuable information for navigating these priorities in
the age of evolving media. The emergence of new media like the
Internet, email, blogs, text messaging, cell phone photos, and the
increasing influence of first informers are redefining the roles of
government and media. The tools and rules of communications are
evolving, and disaster communications must also evolve to
accommodate these changes and exploit the opportunities they
provide. This book illuminates the path to effective disaster
communication, including the need for transparency, increased
accessibility, trustworthiness and reliability, and partnerships
with the media.
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