Goodall portrays a world caught up in the middle of a narrative
arms race, where the message of the political right has outflanked
the message of the political left. It is a world where narratives
used by the far right inch ever closer to those employed by
right-wing extremists in the Muslim world. Rather than dismiss the
use of political narratives as a shallow tactic of the opposition,
Goodall promotes their usefulness and outlines a number of ways
that liberal academics can retake the public discourse from the
extremist opposition. This is an essential text for the aspiring
public intellectual and will appeal to students and scholars of
qualitative methods, communications and media, and political
science alike.
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