How To Analyse Texts is the essential introductory textbook and toolkit for language analysis.

This book shows the reader how to undertake detailed, language-focussed, contextually sensitive analyses of a wide range of texts – spoken, written and multimodal. The book constitutes a flexible resource which can be used in different ways across a range of courses and at different levels.

This textbook includes:

• three parts covering research and study skills, language structure and use, and how texts operate in sociocultural contexts
• a wide range of international real-life texts, including items from South China Morning Post, art’otel Berlin and Metro Sweden, which cover digital and print media, advertising, recipes and much more
• objectives and skill review for each section, activities, commentaries, suggestions for independent assignments, and an analysis checklist for students to follow
• a combined glossary and index and a comprehensive further reading section
• a companion website at www.routledge.com/cw/goddard with further links and exercises for students

Written by two experienced teachers of English Language, How To Analyse Texts is key reading for all students of English language and linguistics.

Routledge English Language Introductions cover core areas of language study and are one-stop resources for students. Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries and key readings - all in the same volume. The innovative and flexible 'two dimensional' structure is built around four sections - introduction, development, exploration and extension - which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained. Each book in the series has a companion website with extra resources for teachers, lecturers and students. Discourse Analysis: * provides a comprehensive overview of the major approaches to and methodological tools used in discourse analysis; * introduces both traditional perspectives on the analysis of texts and talk as well as more recent approaches that address technologically mediated and multimodal discourse; * incorporates practical examples using real data; * includes articles from key authors in the field, including Jan Blommaert, William Labov, Paul Baker, Penelope Brown and Stephen Levinson. Features of the new edition include: new readings featuring cutting-edge research; updated references; revised and refreshed examples; and a wider range of material from social media that includes Twitter, Instagram and Snapchat. Written by an experienced teacher and author, this accessible textbook is essential reading for all students of English language and linguistics.

What do three murderers, Karl Marx's daughter and a vegetarian vicar have in common? They all helped create the Oxford English Dictionary. The Oxford English Dictionary has long been associated with elite institutions and Victorian men; its longest-serving editor, James Murray, devoted 36 years to the project, as far as the letter T. But the Dictionary didn't just belong to the experts; it relied on contributions from members of the public. By the time it was finished in 1928 its 414,825 entries had been crowdsourced from a surprising and diverse group of people, from archaeologists and astronomers to murderers, naturists, novelists, pornographers, queer couples, suffragists, vicars and vegetarians. Lexicographer Sarah Ogilvie dives deep into previously untapped archives to tell a people's history of the OED. She traces the lives of thousands of contributors who defined the English language, from the eccentric autodidacts to the family groups who made word-collection their passion. With generosity and brio, Ogilvie reveals, for the first time, the full story of the making of one of the most famous books in the world - and celebrates to sparkling effect the extraordinary efforts of the Dictionary People.

A truly original book in every sense of the word, The Dictionary of Obscure Sorrows poetically defines emotions that we all feel but don't have the words to express, until now-from the creator of the popular online project of the same name. Have you ever wondered about the lives of each person you pass on the street, realizing that everyone is the main character in their own story, each living a life as vivid and complex as your own? That feeling has a name: "sonder." Or maybe you've watched a thunderstorm roll in and felt a primal hunger for disaster, hoping it would shake up your life. That's called "lachesism." Or you were looking through old photos and felt a pang of nostalgia for a time you've never actually experienced. That's "anemoia." If you've never heard of these terms before, that's because they didn't exist until John Koenig began his epic quest to fill the gaps in the language of emotion. Born as a website in 2009, The Dictionary of Obscure Sorrows has garnered widespread critical acclaim, inspired TED talks, album titles, cocktails, and even tattoos. The Dictionary of Obscure Sorrows "creates beautiful new words that we need but do not yet have," says John Green, bestselling author of The Fault in Our Stars. By turns poignant, funny, and mind-bending, the definitions include whimsical etymologies drawn from languages around the world, interspersed with otherworldly collages and lyrical essays that explore forgotten corners of the human condition-from "astrophe," the longing to explore beyond the planet Earth, to "zenosyne," the sense that time keeps getting faster. The Dictionary of Obscure Sorrows is for anyone who enjoys a shift in perspective, pondering the ineffable feelings that make up our lives, which have far more in common than we think. With a gorgeous package and beautifully illustrated throughout, this is the perfect gift for creatives, word nerds, and people everywhere.

HarperCollins is proud to present its incredible range of best-loved, essential classics… Despite dating from the 4th century BC, The Art of Rhetoric continues to be regarded by many as the single most important work on the art of persuasion. As democracy began emerging in 5th-century Athens, public speaking and debate became an increasingly important tool to garner influence in the assemblies, councils, and law courts of ancient Greece. In response to this, both politicians and ordinary citizens became desperate to learn greater skills in this area, as well as the philosophy behind it. This treatise was one of the first to provide just that, establishing methods and observations of informal reasoning and style, and has continued to be hugely influential on public speaking and philosophy today. Aristotle, the grandfather of philosophy, student of Plato, and teacher of Alexander the Great, was one of the first people to create a comprehensive system of philosophy, encompassing logic, morality, aesthetics, politics, ethics, and science. Although written over 2,000 years ago, The Art of Rhetoric remains a comprehensive introduction for philosophy students into the subject of rhetoric, as well as a useful manual for anyone today looking to improve their oratory skills of persuasion.

What do three murderers, Karl Marx's daughter and a vegetarian vicar have in common? They all helped create the Oxford English Dictionary. The Oxford English Dictionary has long been associated with elite institutions and Victorian men; its longest-serving editor, James Murray, devoted 36 years to the project, as far as the letter T. But the Dictionary didn't just belong to the experts; it relied on contributions from members of the public. By the time it was finished in 1928 its 414,825 entries had been crowdsourced from a surprising and diverse group of people, from archaeologists and astronomers to murderers, naturists, novelists, pornographers, queer couples, suffragists, vicars and vegetarians. Lexicographer Sarah Ogilvie dives deep into previously untapped archives to tell a people's history of the OED. She traces the lives of thousands of contributors who defined the English language, from the eccentric autodidacts to the family groups who made word-collection their passion. With generosity and brio, Ogilvie reveals, for the first time, the full story of the making of one of the most famous books in the world - and celebrates to sparkling effect the extraordinary efforts of the Dictionary People.

After shaking up writing classrooms at more than 550 colleges, universities, and high schools, Understanding Rhetoric, the comic-style guide to writing, has returned for a third edition! Understanding Rhetoric encourages deep engagement with core concepts of writing and rhetoric. With brand-new coverage of fake news, sourcing the source, podcasting as publishing, and support for common writing assignments, the new edition of the one and only composition comic covers what students need to know--and does so with fun and flair.

Synthesising diverse research avenues for politics, discourse, and political discourse, this cutting-edge Handbook examines the formative traditions, current theoretical and methodological landscape, and genres and domains over which political discourse extends. Drawing on rich and dynamic models in critical cognitive linguistics, pragmatics, metaphor analysis, context, and multimodality studies, leading scholars provide tools to analyse a broad range of traditional and modern genres of political communication. Taking a historical dive into formative traditions in political discourse, including rhetoric and social and poststructuralist theories, this Handbook revises these classical models of political communication against new empirical contexts, to offer the most fruitful, objective and universal methodologies to date. Examining propaganda, advertising, political speeches and election campaigns, this Handbook pays particular attention to newly arising genres and discourses which reflect the momentous changes in the public domain, fuelled by recent and developing events including the COVID-19 pandemic and the Russia-Ukraine war. Drawing diverse insights from a wide array of disciplines, this Handbook will prove invaluable to students and scholars of political theory, sociology, philosophy, linguistics, discourse analysis and communication studies who are looking for innovative methodologies with which to analyse political discourse.

This innovative book explores think tanks from the perspective of critical policy studies, showcasing how knowledge, power and politics intersect with the ways in which think tanks intervene in public policy. Expert contributors offer multidisciplinary analyses of the history of policy advice and expertise and highlight recent examples of how think tanks navigate public debates, political arenas and the backstage of decision-making. They provide an overview of historical developments in the emergence and evolution of think tanks and consider how current think tanks produce policy narratives and exercise influence through the power of ideas. Focusing on institutional structures and social forces, chapters explain how national and transnational think tank landscapes are organized and how think tanks shape knowledge production infrastructure in different governance contexts. The book concludes that evaluating this infrastructure is crucial for ensuring that policy discourse serves collective interests and inclusive policy learning in diverse democratic polities. This book's evaluation of the impact of think tanks on expertise, democracy and social justice, while utilizing rigorous empirical research, will be useful for scholars and students of public policy, political theory and public administration and management. It will also be beneficial for think tankers and policy analysts.

Discourse-based approaches to studying organizations have grown in significance over the last 25 years. This accessible and insightful book exemplifies how to use a discursive approach to study organizations. By drawing on her own empirical research, Cynthia Hardy aligns key theoretical assumptions with a range of case studies to demonstrate the value and adaptability of a discursive approach. The book presents the key theoretical assumptions associated with a discursive approach and shows how to align them with the design of specific empirical studies. Cynthia Hardy also illustrates how data collection and analysis can be customized to suit the issues under investigation. By reviewing empirical settings that range from older workers to refugees, from businesses to voluntary organizations, from strategy making to inter-organizational collaboration, and from environmental regulation to chemical risk, the author shows the value and adaptability of this approach. Forward-thinking, the book concludes with a look towards the future challenges of the discursive approach, covering specific issues of resistance to and reflexivity in research on discourse. Demonstrating the importance of empirical work, data collection, and analysis, this book will be a useful guide on discursive approach for students of organization and management studies. It will also prove useful for researchers studying HIV/AIDS organizations, refugees, and environmental regulation, which are particularly focused on in the book.

This beautifully illustrated guide delves deep into the meaning and significance of different tattoo symbols, exploring the rich cultural history around the world of this widespread form of body art. Tattoos are everywhere: one in three of us has at least one. Body art is one of the most popular ways of expressing our identity and beliefs. But whether we're aware of it or not when we choose a design to be permanently inked on our skin, a complex language of meanings lies behind the visuals we choose. A lotus flower, koi carp swimming upstream or a dragon rising towards the sun: in the language of tattoos these are all symbols of strength and overcoming adversity. This book uncovers the meanings behind tattoo symbols, delving into the history of the most popular motifs that recur in many different tattoo styles, including tribal, traditional, Japanese and realistic. Over 130 symbols are grouped according to their meanings, whether it's good luck, freedom, wisdom, power, spirituality or love. Each symbol is illustrated with stunning, specially drawn visuals by acclaimed artist and tattooist Oliver Munden, and accompanied by an explanation by tattoo expert Nick Schonberger which delves into its history, significance and application in tattooing. Both a visual delight and a fascinating insight into the rich cultural heritage of tattooing, this is the perfect book for anyone wanting to learn more about tattoo symbolism, in need of inspiration for their next tattoo, or who just loves tattoo art.

The classic reference work--an invaluable sourcebook for poets and readers

The ideas of heaven and hell have sparked some of the most powerful writings of all time. In this creative coupling of literature and Scripture, classic writers such as T.S. Eliot, William Butler Yeats, Charles Dickens and Emily Dickenson share their own inspiring visions of immortality.

What is it about the human mind that accounts for the fact that we can all speak and understand a language? Why can't other creatures do the same? And what does this tell us about the rest of a human abilities? Recent dramatic discoveries in linguistics and psychology provide intriguing answers to these age-old mysteries. In this fascinating book, Ray Jackendoff emphasizes the grammatical commonalities across languages, both spoken and signed, and discusses the implications for our understanding of language acquisition and loss.

A trusted and engaging collection of 65 short essays, both classic and contemporary. All are arranged by rhetorical pattern, with practical instruction on how to write an essay. The Ninth Edition has a brand-new design, 22 NEW readings, a NEW chapter on the elements of the essay, and the most easy-to-use organization of any reader of its kind.

An essential companion for IELTS writing instructors and students, Developing Writing Skills for IELTS provides IELTS test-takers with the necessary skills to succeed in the two academic writing tasks in IELTS. Adopting an original exemplar-based writing instructional approach, this text offers an in-depth and reader-friendly analysis of the assessment standards of the two academic writing tasks in IELTS. Authentic exemplars written by EFL university students are included to illustrate high (Bands 8-9), average (Bands 6-7), and low (Bands 4-5) performances in IELTS writing. Key Features: * Diagrammatical representation of assessment standards of the two academic writing tasks by experienced IELTS writing examiners and instructors. * 100 writing questions modelled after the IELTS format, designed by the authors, and categorised according to question types and topics that emerge from an analysis of over 400 IELTS writing questions. * Over 100 writing exemplars by EFL university students, accompanied by guided activities and suggested answers. Designed as a classroom text, a resource for workshops and consultations, or a self-study material, Developing Writing Skills for IELTS: A Research-based Approach will support IELTS writing instructors and test-takers with a variety of writing proficiencies.

Our knowledge and understanding of organizations is both enabled and constrained by an invisible relationship of power that is embedded in the ways in which we act and speak. This book offers a succinct but comprehensive introduction to the vast field of organizational discourse analysis, the approach that studies organization as a linguistic phenomenon, and offers an original approach to investigate the relationship between materiality and discourse. Three original images of discourse are employed: discourse as a map, discourse as organizing and discourse as a mask. These metaphors are used as cognitive tools to highlight different implications and perspectives on discourse. The book critically compares and contrasts various linguistic-focused approaches to the study of organizations, and proposes the use of linguistic phenomena in connection with other methodologies. One section even offers an exemplification of the proposed approach to discourse analysis, presenting a map of discursive terrain, which plays a central role in the reproduction of local organizational and management discourses. This rich and approachable introduction is targeted at graduate and doctoral students, as well as non-specialist academics who want to familiarize themselves with the organizational discourse debate.

enables readers to better appreciate the ways in which language functions simultaneously as an instrument to encode and communicate meaning, build and sustain interpersonal relationships, and to express identity. Provides readers with well-grounded tools that they can use to inform their daily work as well as to reflect upon their own communicative practices and – where necessary – to improve them. Features ‘discussion points’ in the form of questions, suggestions for reflection, and small analysis tasks throughout.

Authors are very experienced in the field Techniques are easy to follow and comprehensive allowing therapists to direct families to continue exercises at home Additional printable resources for families Testimonials from families supported by the Total Speech approach are included The advantage of the proposed book is the combining of clinical experience with describing techniques that are not commonly used or acknowledged (i.e. using tactile input in addition to auditory and visual) to support the speech of children with additional or complex needs.

Politics, Lies and Conspiracy Theories: A Cognitive Linguistic Perspective shows how language influences mechanisms of cognition, perception and belief, and by extension its power to manipulate thoughts and beliefs. This exciting and original work is the first to apply cognitive linguistics to the analysis of political lies and conspiracy theories, both of which have flourished in the internet age and which many argue are threatening democracy. It unravels the verbal mechanisms that make these "different truths" so effective and proliferative, dissecting the verbal structures (metaphor, irony, connotative implications etc) of the words of a variety of real-life cases in the form of politicians, conspiracy theorists and influencers. Marcel Danesi goes on to demonstrate how these linguistic structures "switch on" or "switch off" alternative mind worlds. This book is essential reading for students of cognitive linguistics and will enrich the studies of any student or researcher in language and linguistics more broadly, as well as discourse analysis, rhetoric or political science.

Since the publication of Vygotsky's Thought and Language in the United States, a number of North American and European investigators have conducted systematic observations of children's spontaneous private speech, giving substantial support to Vygotsky's major hypotheses - particularly those regarding the social origins of higher psychological functions. However, there still remain many vital questions about the origins, significance, and functions of private speech: How can social and private speech be validly differentiated? What kinds of social interactions promote the use of private speech? What are the sources of individual differences in the use of private speech? This unique volume addresses these and many other important questions. Characterized by a strong emphasis on original data, it reports on systematic observations of spontaneous private speech in children and adults in both laboratory and naturalistic settings. In addition to its systematic analysis of common methodological problems in the field, the book contains the most comprehensive bibliography of the private speech literature currently available.

A concise introduction to the field of theoretical pragmatics and its applications in second language acquisition and English-language instruction Pragmatics and its Applications to TESOL and SLA offers an in-depth description of key areas of linguistic pragmatics and a review of how those topics can be applied to pedagogy in the fields of second language acquisition (SLA) and teaching English to speakers of other languages (TESOL). This book is an excellent resource for students and professionals who have an interest in teaching pragmatics (speech acts, the cooperative principle, deixis, politeness theory, and more) in second language contexts. This book introduces technical terminology and concepts--including the fundamentals of semantics and semiotics--in simple language, and it provides illuminating examples, making it an excellent choice for readers with an elementary linguistics background who wish to further their knowledge of pragmatics. It also covers more advanced pragmatics topics, including stance, indexicality, and pragmatic appropriateness. Key features include: A comprehensive introduction to pragmatics, covering meaning, speech acts, the cooperation principle, politeness, metapragmatics, and more A unique orientation toward practical application in second language acquisition studies and English-language instruction Two-part chapters clearly separating theoretical introductions from concrete, real-world applications of the theory Thorough coverage that is accessible to both students and professionals currently teaching English to speakers of other languages, including sample lesson plans Practical chapters on the interface between pragmatics and teaching, and on research design Pragmatics and its Applications to TESOL and SLA is a comprehensive and coherent introduction, perfect for students, researchers, and scholars of pragmatics, second language acquisition, language teaching, and intercultural communication. It is also an excellent resource for professionals in the field of English-language education.