How To Analyse Texts is the essential introductory textbook and toolkit for language analysis.

This book shows the reader how to undertake detailed, language-focussed, contextually sensitive analyses of a wide range of texts – spoken, written and multimodal. The book constitutes a flexible resource which can be used in different ways across a range of courses and at different levels.

This textbook includes:

• three parts covering research and study skills, language structure and use, and how texts operate in sociocultural contexts
• a wide range of international real-life texts, including items from South China Morning Post, art’otel Berlin and Metro Sweden, which cover digital and print media, advertising, recipes and much more
• objectives and skill review for each section, activities, commentaries, suggestions for independent assignments, and an analysis checklist for students to follow
• a combined glossary and index and a comprehensive further reading section
• a companion website at www.routledge.com/cw/goddard with further links and exercises for students

Written by two experienced teachers of English Language, How To Analyse Texts is key reading for all students of English language and linguistics.

Improving the quality of your writing starts with rethinking your assumptions and developing healthier writing habits. This book will help you do both.

Become a Better Writer: How to Write with Clarity and Simplicity is a practical guide for those who wish to write more clearly and concisely. Drawing on their extensive experience as writers and editors, the authors discuss tools and tips for making your writing accessible and meaningful to your target audience.

The book is readable and engaging, covering different kinds of writing (including reports, essays, emails, novels and speeches) across a wide range of subjects. The examples discussed are derived from real-world material and are particularly relevant to the African context. The book will be especially useful to writers of non-fiction.

Routledge English Language Introductions cover core areas of language study and are one-stop resources for students. Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries and key readings - all in the same volume. The innovative and flexible 'two dimensional' structure is built around four sections - introduction, development, exploration and extension - which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained. Each book in the series has a companion website with extra resources for teachers, lecturers and students. Discourse Analysis: * provides a comprehensive overview of the major approaches to and methodological tools used in discourse analysis; * introduces both traditional perspectives on the analysis of texts and talk as well as more recent approaches that address technologically mediated and multimodal discourse; * incorporates practical examples using real data; * includes articles from key authors in the field, including Jan Blommaert, William Labov, Paul Baker, Penelope Brown and Stephen Levinson. Features of the new edition include: new readings featuring cutting-edge research; updated references; revised and refreshed examples; and a wider range of material from social media that includes Twitter, Instagram and Snapchat. Written by an experienced teacher and author, this accessible textbook is essential reading for all students of English language and linguistics.

A practical and accessible guide to getting across complex information clearly, by BBC presenter and journalist Ros Atkins, creator of the viral 'Ros Atkins on...' explainer videos.

Do you worry about holding people's attention during presentations?

Are you unsure where to start when faced with writing an essay or report?

Are you preparing for an interview and wondering how to get all your points across?

Explanation - identifying and communicating what we want to say - is an art. And the BBC presenter and journalist Ros Atkins, creator of the viral 'Ros Atkins on...' explainer videos, is something of a master of the form. In this book, Ros shares the secrets he has learned from years of working in high-pressure newsrooms, identifying the ten elements of a good explanation and the seven steps you need to take to express yourself with clarity and impact.

Whether at work, school, university or home, we all benefit from being able to articulate ourselves clearly. Filled with practical examples, The Art of Explanation is a must-read for anyone who wants to sharpen their communication skills.

Andrew Carnie’s Syntax: A Generative Introduction, Fourth Edition, and The Syntax Workbook, Second Edition, in a combined set

This set includes both the newly revised fourth edition of Syntax: A Generative Introduction and the new second edition of The Syntax Workbook. For a generation of students, Andrew Carnie’s introduction to syntax has provided a valuable first step into the study of sentence structure through clear, student-friendly descriptions and examples. The workbook provides extensive opportunity to practice and apply the lessons from the textbook. This combined book set provides students with all material needed for a full course in syntax.

In this set, students receive:

• The newest editions of Andrew Carnie’s textbook, updated with new material on Chomsky’s Merge and with new problem sets
• The newest edition of the workbook, which has been updated and revised to support the fourth edition of the textbook
• Access to the companion website for additional practice sets, videos, and other supplementary material

This combined set is ideal for undergraduates in syntax courses who will either need both texts for their courses or who wish to supplement the primary textbook with the workbook and companion website for further at-home practice.

This is the first work of its kind to bring together a wide range of studies of major sociolinguistic issues as they concern the languages of South Africa.

Written by specialists in their fields, the contributions deal with such topics as language contact, language loss, the formation of pidgins, Creoles and social dialects, and language policy and planning.

The book is aimed chiefly at all students of linguistics and language, and will be of use and interest as well to historians, sociologists, speech therapists and anthropologists.

Lesers wat nie ’n annerlike kontrei se taal kan slat nie, hoef nie daaroor kop te vreet nie. Hierdie omvattende woordeboek plaas die gewoonlike Afrikaans uit die kontreie op skrif vir inkommers en vir ingesetenes wat wil klont oor kontreitaal. Die eienaardig mooie woordeboek ontgin annerlike Afrikaans op so ’n manier dat geen leser meer uitgesluit hoef te wees van diegene wat eenspaaierig handel nie want alles wat hierin opgeteken is, is koek van een deeg. Dit kouboe die taal vir oueres wat daarmee vertroud is en vir jongeres is dit brandhout om vir die oudag bymekaar te maak.

What do three murderers, Karl Marx's daughter and a vegetarian vicar have in common? They all helped create the Oxford English Dictionary. The Oxford English Dictionary has long been associated with elite institutions and Victorian men; its longest-serving editor, James Murray, devoted 36 years to the project, as far as the letter T. But the Dictionary didn't just belong to the experts; it relied on contributions from members of the public. By the time it was finished in 1928 its 414,825 entries had been crowdsourced from a surprising and diverse group of people, from archaeologists and astronomers to murderers, naturists, novelists, pornographers, queer couples, suffragists, vicars and vegetarians. Lexicographer Sarah Ogilvie dives deep into previously untapped archives to tell a people's history of the OED. She traces the lives of thousands of contributors who defined the English language, from the eccentric autodidacts to the family groups who made word-collection their passion. With generosity and brio, Ogilvie reveals, for the first time, the full story of the making of one of the most famous books in the world - and celebrates to sparkling effect the extraordinary efforts of the Dictionary People.

Ever since Odysseus heard tales of his own exploits being retold among strangers, audiences and readers have been alive to the complications and questions arising from the translation of myth. How are myths taken and carried over into new languages, new civilizations, or new media? An international group of scholars is gathered in this volume to present diverse but connected case studies which address the artistic and political implications of the changing condition of myth - this most primal and malleable of forms. 'Translation' is treated broadly to encompass not only literary translation, but also the transfer of myth across cultures and epochs. In an age when the spiritual world is in crisis, Translating Myth constitutes a timely exploration of myth's endurance, and represents a consolidation of the status of myth studies as a discipline in its own right.

This set reissues important selected works by Eric Partridge, covering the period from 1933 to 1968. Together, the books look at many and diverse aspects of language, focusing in particular on English. Included in the collection are a variety of insightful dictionaries and reference works that showcase some of Partridge's best work. The books are creative, as well as practical, and will provide enjoyable reading for both scholars and the more general reader, who has an interest in language and linguistics.

Introduce students to the fundamentals of linguistic phonetics, designed to help students become proficient in phonetics and phonetic transcription. This clear, systematic, easy-to-understand text provides speech and hearing students with a thorough understanding of phonetics principles through practice. Fundamentals of Phonetics uses in-text exercises and supplemental audio recordings to teach the practical skills necessary to successfully perform phonetic transcription of individuals using the International Phonetic Alphabet (IPA). Students learn about the transcription of consonants and vowels, connected speech, and individuals with speech sound disorders. A chapter on speech acoustics introduces spectrograms and the acoustic characteristics of speech sounds. Students also learn how to transcribe individuals who display regional and ethnic dialectal variation of speech, including those who have learned to speak English as a second language. Throughout the text are included chapter objectives, learning exercises, in-class and take-home assignments, online resources, and study questions that will help students learn, process, and practice the material presented in the text. Note: The text does not come with the audio cd. To order the audio CD packaged with the text, use ISBN 0134204816. There are 3 CDs in the package.

Afrikaans is die grootste nie-rassige prestasie in ons Suiderland sover. Gesamentlik geskep deur mense van drie vastelande – Afrika, Asië en Europa. En daarom is dit nie die besit van eensydige politieke partye nie, maar behoort dit aan almal wat dit praat, skryf en liefhet. En daarom ook is my taal my beste wapen teen rassisme. (Jan Rabie, 1992)

Hierdie uitspraak van die Afrikaanse skrywer Jan Rabie dien as die uitgangspunt van hierdie opwindende nuwe boek oor Afrikaans. Afrikaans is oor die afgelope drie eeue al baie dinge genoem: die jongste Germaanse taal én Afrikataal, kombuistaal én parlementstaal, witmanstaal én hotnotstaal, onderdrukkerstaal én bevrydingstaal, Christentaal én Moslemtaal, elitistiese taal én omgangstaal, plat taal én poëtiese taal.

In hierdie “storie van Afrikaans” word ’n bondige oorsig gegee van waar Afrikaans vandaan kom, wie hom praat, skryf, gebruik en misbruik. In tye van voorspoed én van teenspoed het Afrikaans bewys dat hy ’n lewenskragtige, skeppende en bowenal nuttige taal is.

Mini-set E: Sociology & Anthropology re-issues 10 volumes originally published between 1931 and 1995 and covers topics such as japanese whaling, marriage in japan, and the japanese health care system. For institutional purchases for e-book sets please contact [email protected] (customers in the UK, Europe and Rest of World)

Mini-set D: Politics re-issues works originally published between 1920 & 1987 and examines the government, political system and foreign policy of Japan during the twentieth century.

Translation Studies has emerged as a thriving interdisciplinary and international area of scholarship. Its rapid growth has been accompanied by diverse forms of translation research and commentary, most falling within, or crossing, traditional academic disciplines such as linguistics, literary criticism, philosophy, anthropology, and, more recently, cultural studies. This new four-volume collection from Routledge brings together foundational and more recent, cutting-edge contributions to the field. The collection is both retrospective and forward-looking, making sense of the past as well as providing pointers towards the future. Fully indexed and with a comprehensive introduction, Translation Studies is an essential work of reference for use by both scholar and student as a vital one-stop research resource.

The period 1823 to the present was an important phase in the standardisation of isiXhosa orthography. The early pioneers of a written form of isiXhosa experienced significant challenges in reducing this African language to writing, since there was no reference material other than that designed for the European languages. Over the years, the development of isiXhosa orthography has progressed considerably. However, various inconsistencies and anomalies remain that require the attention of African language specialists. This book provides comprehensive guidelines on important aspects of isiXhosa orthography such as word division, spelling and capitalisation. However, the authors' primary focus has been those challenging areas of standardisation which have not yet been attended to. This work will make an important contribution to the development of isiXhosa into a fully functional medium of teaching and learning in Higher Education, and facilitate the enhancement of its status as one of South Africa's official languages.

This accessible textbook offers students the opportunity to explore for themselves a wide range of sociolinguistic issues relating to the German language and its role in societies around the world. It is written for undergraduate students who have a sound practical knowledge of German but who have little or no knowledge of linguistics or sociolinguistics. It combines text with practical exercises and discussion questions to stimulate readers to think for themselves and to tackle specific problems.
In Part One Patrick Stevenson invites readers to investigate and reflect on issues about the status and function of the German language in relation to its speakers and to speakers of other languages with which it comes into contact. In Part Two the focus shifts to the forms and functions of individual features of the language. This involves, for example, identifying features of regional speech forms, analysing similarities and differences between written and spoken German, or looking at the 'social meaning' underlying different forms of address. Part Three explores the relationship between the German language and the nature of 'Germanness'. It concentrates on people's attitudes towards the language, the ways in which it is changing, and their views on what it represents for them.
Features and benefits of using this book:
* Comprehensive: provides the basis for a typical one-semester course
* Informative and practical: combines a review of current themes with graded exercises and relevant reading, plus an index of terms
* Topical and contemporary: deals with current situations with the most up-to-date information
* Has a workbook character: encourages students to think and work for themselves.
Patrick Stevenson is a lecturer in German in the School of Modern Languages, Southampton University.

HarperCollins is proud to present its incredible range of best-loved, essential classics… Despite dating from the 4th century BC, The Art of Rhetoric continues to be regarded by many as the single most important work on the art of persuasion. As democracy began emerging in 5th-century Athens, public speaking and debate became an increasingly important tool to garner influence in the assemblies, councils, and law courts of ancient Greece. In response to this, both politicians and ordinary citizens became desperate to learn greater skills in this area, as well as the philosophy behind it. This treatise was one of the first to provide just that, establishing methods and observations of informal reasoning and style, and has continued to be hugely influential on public speaking and philosophy today. Aristotle, the grandfather of philosophy, student of Plato, and teacher of Alexander the Great, was one of the first people to create a comprehensive system of philosophy, encompassing logic, morality, aesthetics, politics, ethics, and science. Although written over 2,000 years ago, The Art of Rhetoric remains a comprehensive introduction for philosophy students into the subject of rhetoric, as well as a useful manual for anyone today looking to improve their oratory skills of persuasion.

We live in a multilingual, transforming society in which language plays a dynamic and central role. We use it every day for communication and it is not possible to imagine life without it - it is generally recognised as a mark of what makes us human. But how often do we think about exactly what language is and how we actually use it? Language, society and communication introduces established and new linguistic concepts and theories, and links these to contemporary issues in society and the media, including new social media, with a particular focus on southern Africa. Language, society and communication explores how language is intricately bound up with issues of power, status and identity. It explores the tension between the diverse nature of everyday language practices, on the one hand, and the societal pressures towards managing and containing this diversity, on the other. It also demonstrates the relevance of linguistic study (e.g. phonology and syntax) to real world problems (e.g. analysis of a child's acquisition of language), within a southern African context. Study questions and case studies, which relate the theoretical ideas discussed to current research, are provided at the end of each chapter. Language, society and communication is aimed at undergraduate students studying linguistics, language and communication and related fields such as language education.