Drawing upon historical, cultural, economic and socio-demographic
perspectives, this book examines the role of a sporting mega-event
in promoting urban regeneration and social renewal. Comparing
cities that have or will be hosting the event, it explores the
political economy of the games and the changing role of the state
in creating post-industrial metropolitan spaces. It evaluates the
changing perceptions of the Olympic Games and the role of sport in
the global media age in general and assesses the implication of
'mega-event' regeneration policies for local communities and their
cultural, social and economic identities, with specific reference
to east London and the Thames Gateway.
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