The world is witnessing a media revolution similar to the birth of
the film industry from the early 20th Century. New forms of media
are expanding the human experience from passive viewership to
active participants, surrounding and enveloping us in ways film or
television never could. New immersive media forms include virtual
reality (VR), augmented reality (AR), mixed reality (XR), fulldome,
CAVEs, holographic characters, projection mapping, and mixed
experimental combinations of old and new, live, and generated
media. With the continued expansion beyond the traditional frame,
practitioners are crafting these new media to see how they can
influence and shape the world. The Handbook of Research on the
Global Impacts and Roles of Immersive Media is a collection of
innovative research that provides insights on the latest in
existing and emerging immersive technologies through descriptions
of case studies, new business models, philosophical viewpoints, and
scientific findings. While highlighting topics including augmented
reality, interactive media, and spatial computing, this book is
ideally designed for media technologists, storytellers, artists,
journalists, designers, programmers, developers, manufacturers,
entertainment executives, content creators, industry professionals,
academicians, researchers, and media students.
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