0
Your cart

Your cart is empty

Books > Arts & Architecture > Industrial / commercial art & design > Product design

Buy Now

Rebranding Design (Hardcover) Loot Price: R847
Discovery Miles 8 470
You Save: R188 (18%)
Rebranding Design (Hardcover): Johan Debit

Rebranding Design (Hardcover)

Johan Debit

 (sign in to rate)
List price R1,035 Loot Price R847 Discovery Miles 8 470 | Repayment Terms: R79 pm x 12* You Save R188 (18%)

Bookmark and Share

Expected to ship within 12 - 19 working days

Rebranding is a delicate exercise that can often have many pitfalls, both for the brand that ventures into such a project and for the agency who has been chosen to engage with this process. The business undergoing rebranding must ask the following questions: is this an appropriate time for such substantive work? Are we talking about a soft evolution or metamorphosis? Does this rebranding address a clearly identified problem, and can it represent a genuine asset for development? For designers, even if these questions remain central, other issues also arise: how to produce a distinctive project in the face of a profusion of branding works available online? How to produce relevant and appreciated work in a challenging economic and social environment? This book brings together some of the best rebranding projects in the world and addresses these key issues formally and with real substance. It places the crucial (and sometimes underestimated) role of the brand design into the developmental processes of companies, institutions or associations.

General

Imprint: Images Publishing Group Pty.Ltd
Country of origin: Australia
Release date: September 2017
Editors: Johan Debit
Dimensions: 275 x 215 x 22mm (L x W x T)
Format: Hardcover
Pages: 304
ISBN-13: 978-1-86470-721-2
Categories: Books > Arts & Architecture > Industrial / commercial art & design > Product design
Books > Business & Economics > Business & management > Sales & marketing > General
Promotions
LSN: 1-86470-721-6
Barcode: 9781864707212

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

New Trends In Gui
Sendpoints Publishing Co., Ltd. Hardcover R1,413 R874 Discovery Miles 8 740
The Jamestown Furniture Industry…
Clarence C. Carlson Paperback R544 R503 Discovery Miles 5 030
Design Futuring - Sustainability, Ethics…
Tony Fry Hardcover R3,893 Discovery Miles 38 930
Becoming Human by Design
Tony Fry Hardcover R3,898 Discovery Miles 38 980
Wonderful Inventions - from the…
John Timbs Paperback R639 Discovery Miles 6 390
Wonderful Inventions - from the…
John Timbs Paperback R639 Discovery Miles 6 390
Product Design - A course in first…
Elivio Bonollo Paperback R603 Discovery Miles 6 030
Creative Packaging Structures
SendPoints Hardcover R1,110 R859 Discovery Miles 8 590
An Industrial Design Guide Vol. 01…
Neville Songwe, Carmen Andrisani Hardcover R1,829 Discovery Miles 18 290
The Design of Everyday Things
Donald A Norman Paperback R557 Discovery Miles 5 570
SolidWorks Workbook 2022 (Colored)
Gaurav Verma, Matt Weber Hardcover R1,137 Discovery Miles 11 370
Formulating Ideas Uninterrupted
A P Oliveira, Angela Lee Hardcover R2,324 R1,863 Discovery Miles 18 630

See more

Partners