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The Mass Media and Power in Modern Britain (Paperback) Loot Price: R1,966
Discovery Miles 19 660
Repayment Terms: R184 pm x 12*
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The Mass Media and Power in Modern Britain (Paperback): John Eldridge, Jenny Kitzinger, Kevin Williams

The Mass Media and Power in Modern Britain (Paperback)

John Eldridge, Jenny Kitzinger, Kevin Williams

Series: Oxford Modern Britain

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Loot Price R1,966 Discovery Miles 19 660 | Repayment Terms: R184 pm x 12*

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This text is a thorough introduction to the role, importance and power of the mass media in contemporary British society. The authors examine the historical development of the mass media, issues of ownership and the roots of its power in the public and political spheres. Contemporary issues surrounding today's media are also addressed. What is the role of the audience? How do people take pleasure from media culture? What are the issues surrounding the news, advertising, public services broadcasting, the shaping of public understanding, censorship, violence and "moral panics"? The authors also look towards the future, considering prospects for a global media and the possible effects of the information superhighway.

General

Imprint: Oxford UniversityPress
Country of origin: United Kingdom
Series: Oxford Modern Britain
Release date: February 1997
Authors: John Eldridge (Professor of Sociology) • Jenny Kitzinger (Senior Research Fellow in Sociology of Media) • Kevin Williams (Senior Lecturer in Mass Communication Studies)
Dimensions: 203 x 133 x 12mm (L x W x T)
Format: Paperback
Pages: 210
ISBN-13: 978-0-19-878171-4
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
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LSN: 0-19-878171-7
Barcode: 9780198781714

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