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Books > Social sciences > Sociology, social studies > Social research & statistics > Social forecasting, futurology

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A Brief History of Tomorrow - The Future Past and Present (Paperback, New edition) Loot Price: R264
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A Brief History of Tomorrow - The Future Past and Present (Paperback, New edition): Jonathan Margolis

A Brief History of Tomorrow - The Future Past and Present (Paperback, New edition)

Jonathan Margolis

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List price R283 Loot Price R264 Discovery Miles 2 640 You Save R19 (7%)

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Margolis is no stranger to controversy: as a journalist and biographer he enjoys adopting unfashionable positions. His recent biography of Bernard Manning attracted much comment because of its provocative defence of the comedian against the charge of racism. The arrestingly tiltled A Brief History of Tomorrow takes a similary contentious stance. Margolis begins by looking at predictions people have made about the future in areas such as science, technology and the environment, and goes on to make a few of his own. The standard tack in such works is to laugh at the person who said we'd all be knee-deep in manure by the end of the 20th century, and there's a little bit of that, but Margolis is generous enough to point out that making predictions isn't easy. He even highlights predictions that were genuinely startling in their accuracy, such as that of Joseph Glanvill who, in the 17th century forecast voyages to the moon, manned flight and the greeting of the desert. Where Margolis goes against the contemporary grain is in his optimism about the future. He takes a dim view of those who forecast environmental doom and gloom, arguing that there's no such thing as global warming and that people have been inaccurately forecasting environmental disaster for centuries. He believes that as a result of political, social and scientific progress, we are better off now than we ever have been. Agree with him or not, you can't help admiring Margoli's style. This is a gloriously witty and entertaining read, and Margolis has a lightness of touch when it comes to scientific matters that lesser writers can only envy. Read and enjoy. (Kirkus UK)
Unless something really remarkable happens like Armageddon or a dot.com company declaring profits as we enter the year 2001, things will stay pretty much as they are: images of Princess Diana will still appear in magazines everywhere, the railways will still use rolling stock built in the sixties, and old men driving cars will still inexplicably wear hats and gloves. But behind the facade of normality the future is taking shape. With Sam Goldwyn's famous saying 'Never predict anything - especially the future' firmly in mind, Jonathan Margolis inoculates himself against the pitfalls of prophecy with a chastening look at the history of futurology. Then he takes courage in both hands and sets out to describe the world that's yet to come in the fields of medicine, mind, spirit, home, food, work, leisure, politics, war, society, transport, environment and space.

General

Imprint: Bloomsbury Publishing Plc
Country of origin: United Kingdom
Release date: August 2001
Authors: Jonathan Margolis
Dimensions: 196 x 127 x 19mm (L x W x T)
Format: Paperback - B-format / B-format
Pages: 288
Edition: New edition
ISBN-13: 978-0-7475-5335-9
Categories: Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General
Books > Social sciences > Sociology, social studies > Social research & statistics > Social forecasting, futurology
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LSN: 0-7475-5335-1
Barcode: 9780747553359

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