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Radio (German, Hardcover, Reprint 2013 ed.)
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Radio (German, Hardcover, Reprint 2013 ed.)
Series: Grundlagen Der Medienkommunikation, 6
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At one time, the radio was the sole electronic medium of general
relevance. Its programs fulfilled the function of providing
non-stop entertainment and information. The challenge posed by
television has caused it to specialize; today its users look to it
a) to provide certain service functions, and b) to accompany them
when they are out and about. With examples from the history of
radio in various countries up to the present, the author delineates
the specifics of radio communication, concentrating on subject
matter, the expressive means employed, text varieties and formats.
General
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