Being the best doesn’t guarantee you’ll get the business. Having the best pitch does.
Whether you’re looking for clients, investors or employees, you need to know how to pitch your products, services and ideas in a way that is most likely to secure you the deal. Justin Cohen’s internationally acclaimed six-step formula is designed to do just that. Having taught and refined his Pitch To Win programme for five years, and having helped win numerous multimillion-dollar deals in that time, Justin now shares his secrets for success in the Pitch To Win book.
In it he reveals:
- The number one reason a winning pitch gets chosen over the competition.
- The mindset of people who win the most pitches.
- A step by step guide to creating and delivering a winning pitch script.
- How to reduce nervousness and develop ‘big pitch temperament’.
- How to win without being salesy.
- How to win with integrity, by living your purpose.
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