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Surfer Girls in the New World Order (Paperback, New)
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Surfer Girls in the New World Order (Paperback, New)
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In "Surfer Girls in the New World Order," Krista Comer explores
surfing as a local and global subculture, looking at how the
culture of surfing has affected and been affected by girls, from
baby boomers to members of Generation Y. Her analysis encompasses
the dynamics of international surf tourism in Sayulita, Mexico,
where foreign women, mostly middle-class Americans, learn to ride
the waves at a premier surf camp and local women work as
manicurists, maids, waitresses, and store clerks in the burgeoning
tourist economy. In recent years, "surfistas," Mexican women and
girl surfers, have been drawn to the Pacific coastal town's clean
reef-breaking waves. Comer discusses a write-in candidate for mayor
of San Diego, whose political activism grew out of surfing and a
desire to protect the threatened ecosystems of surf spots; the
owners of the girl-focused Paradise Surf Shop in Santa Cruz and
Surf Diva in San Diego; and the observant Muslim woman who started
a business in her Huntington Beach home, selling swimsuits that
fully cover the body and head. Comer also examines the Roxy Girl
series of novels sponsored by the surfwear company Quiksilver, the
biography of the champion surfer Lisa Andersen, the "Gidget" novels
and films, the movie "Blue Crush," and the book "Surf Diva: A
Girl's Guide to Getting Good Waves." She develops the concept of
"girl localism" to argue that the experience of fighting for waves
and respect in male-majority surf breaks, along with advocating for
the health and sustainable development of coastal towns and
waterways, has politicized surfer girls around the world.
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